How to choose a perfume as a gift and not get it wrong
Perfumes seem like the perfect gift until you're standing in front of a display with a hundred bottl...
Born under the hot sun of Dubai in 2017, the perfume house By Cloud Fragrance quickly captured the attention of niche perfume connoisseurs, offering a fresh perspective on Eastern traditions. Founded with the desire to capture fleeting moments and deep emotions, the brand draws inspiration from contrasts: between ancient deserts and ultra-modern skyscrapers, between the silence of an oasis and the energy of a metropolis. Its philosophy is built on the idea of creating universal, gender-neutral fragrances that, like a cloud, gently envelop, leaving a memorable but subtle trail.
This unisex concept has become one of the hallmarks of the brand, allowing everyone to find a personal reflection in the fragrances. From the very beginning, the brand positioned itself in the luxury segment, focusing on high concentration perfume water (EDP) and selected natural ingredients, including rare essential oils and absolutes.
The name "By Cloud" is not just a beautiful metaphor but a direct indication of the brand's essence. The creators see fragrance as something ephemeral and changeable, capable of transforming on the skin, creating mood, and traveling with a person, like a cloud in the sky. The brand actively participates in international perfume exhibitions, such as Esxence in Milan, where its collections receive recognition from discerning audiences and experts.
Interestingly, despite its youth, By Cloud Fragrance demonstrates a mature approach to compositions, often experimenting with classic Middle Eastern materials—such as oud, saffron, and rose—but presenting them in a contemporary, relevant interpretation. This makes the fragrances both recognizable and unexpected.
The creative heritage of the brand is clearly structured into two key lines, each revealing its facet of the brand's DNA. The Cloud Collection is a hymn to lightness and airiness. Fragrances here are often inspired by natural phenomena, purity, and freshness, offering more transparent and intimate accords, perfect for daily wear.
In contrast, The Muzen Collection represents bolder and richer explorations. The name of the collection refers to the muse (English "muse"), hinting at deeply personal, inspiring, and complex compositions. Here you will find denser, longer-lasting, and emotionally charged perfumes, where the interplay of noble materials unfolds in full force.
For an initial introduction to the world of By Cloud Fragrance, perfume experts often recommend starting with the bestsellers, which best reflect the brand's signature. The flagship among rich compositions is undoubtedly Oud 1001—a tribute to the classic Eastern ingredient, enhanced with modern accents. For those looking for something unique and smoky, it's worth paying attention to Loud.
If your heart belongs to fresh and aquatic notes, then Cloud Ocean and After The Rain will be the perfect choice, transporting you to the coolness of a sea breeze or the clean air after a storm. And for connoisseurs of exquisite floral and musky trails, the delicate Amaya and refined London Musk were created.
The perfumes of this house are distinguished by impressive longevity and a developing trail, characteristic of high-quality Eastern compositions. Reviews from fans often note that the fragrances "live" on the skin all day, gently transitioning from one phase to another, revealing new facets. They are versatile: suitable for both special occasions and making everyday life a bit more beautiful.
Exploring the brand's catalog, you will discover a world where Eastern depth meets global aesthetics. By Cloud Fragrance is the choice for those who value in perfumery not only the name but also the genuine story, emotion, and highest quality of execution, coming directly from the Arabian Peninsula.
| Number of fragrances | 21 |
| Collections (3) | Above The Clouds, The Cloud Collection, The Muzen Collection |
| Segment | Niche perfumery |
| Founded | 2017 |
| Official website | http://bycloudfragrance.com/ |
Perfumes seem like the perfect gift until you're standing in front of a display with a hundred bottl...
Some bottles work like a ticket to another decade. You lift the cap — and suddenly it's the jazz of ...
Two bottles stand side by side. One asks a modest sum, the other several times more expensive, and t...
Join the Fragsi community and get access to all its features