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Home Fragrances Dana Iro
Bottle photo Dana
Bottle photo Dana
Image Dana
Image Dana
Eau de toilette

Dana Iro

Gender image: Male
Gender:
Male
Segment image
Segment:
Lux perfumes
Fragrance information:

Dana launched Iro in 2002 — and it was a brilliant move. By character, a masculine fragrance drawing from the amber and water families. The fragrance is presented as eau de toilette.

Brand country — the United States, with its deep-rooted relationship with the fragrance industry. Iro Dana — the choice of those who appreciate depth and character in every detail.

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Key fragrance characteristics

Better suited for:
Men and boys
Very high fragrance longevity

The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes

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Sillage
Extremely noticeable

The scent will linger in the air even after its wearer has left.

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Style
Everyday

The perfume has a fresh scent that is not too intense, so it does not overwhelm those around you with strong essences

Everyday
Concentration
Eau de toilette

A light and elegant fragrance with harmonious richness—the perfect balance between the depth of eau de parfum and the freshness of cologne

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Fragrance seasonality
Spring - Summer

Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days

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Perfume information

Description of the composition

The scent of Iro evolves as a continuous scent journey, where accents shift with precision and warmth. The style of Dana is recognizable in details that define the fragrance identity. Every decision feels deliberate, and the fragrance holds its character from opening to trail. Eau de toilette supports a balanced rhythm of unfolding.

In the top tier you catch salty-airy first notes: Aquatic accord, Bergamot, Geranium and Lemon. These 4 notes set a sense of sea breeze that gives the fragrance a clear opening statement.

At the core of development you meet Cinnamon and Clove holding a cinnamon-nutmeg direction. In what remains on skin the line is anchored through Ambergris, Patchouli, Sandalwood, Vanilla and musk, reinforcing a deep woody trail.

The gender direction is masculine, which sharpens how the fragrance is perceived.

At the note-group layer the composition is built around Mineral, Citrus, Floral and Spicy. The framework further includes Ambery, Wood, Gourmet and Musk. From a family perspective the composition sits in Amber and Water.

In summary Iro sounds complete from start to finish — the opening sets direction, the heart develops the core line, and the base secures the trail. These are the scent structures best understood through real development.

Gender Male
Brand Dana
Segment Luxury perfumery
Country United States
Website http://www.danaclassics.com
Year of production 2002
Status Produced
Concentration Eau de toilette

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Composition pyramid

Note photo Aquatic accord
Aquatic accord
Note photo Bergamot
Bergamot
Note photo Geranium
Geranium
Note photo Cinnamon
Cinnamon
Note photo Clove
Clove
Note photo Ambergris
Ambergris
Note photo Patchouli
Patchouli
Note photo Sandalwood
Sandalwood

Top notes

Aquatic accord Bergamot Geranium Lemon Ozone

Heart notes

Cinnamon Clove

Base notes

Ambergris Patchouli Sandalwood Vanilla musk

Families

Family Amber Amber
Family Water Water

Fragrance characteristics

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