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Home Fragrances Helena Rubinstein White Flame
Bottle photo Helena Rubinstein
Bottle photo Helena Rubinstein
Bottle photo Helena Rubinstein
Bottle photo Helena Rubinstein
Bottle photo Helena Rubinstein
Bottle photo Helena Rubinstein
Bottle photo Helena Rubinstein
Bottle photo Helena Rubinstein
Bottle photo Helena Rubinstein
Bottle photo Helena Rubinstein
Image Helena Rubinstein
Image Helena Rubinstein
Image Helena Rubinstein
Image Helena Rubinstein
Image Helena Rubinstein
Image Helena Rubinstein
Image Helena Rubinstein
Image Helena Rubinstein
Image Helena Rubinstein
Image Helena Rubinstein
Perfume extract

Helena Rubinstein White Flame

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

Helena Rubinstein launched White Flame in 1942 — and it was a brilliant move. A feminine fragrance rooted in the floral family. The fragrance is presented as perfume extract.

The sillage is delicate — an intimate cloud that stays close to the skin. It's a light presence — longevity is low, perfect for those who love something airy. Made in the United States, backed by a long and proud tradition. White Flame Helena Rubinstein unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.

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Key fragrance characteristics

Better suited for:
Girls and women
Low fragrance longevity

The fragrance has low persistence and lasts on the skin for about 2–3 hours, gradually fading and smoothly revealing its main notes

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Sillage
Weak

A subtle trail—just a hint of fragrance

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Style
Solemn

The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image

Solemn
Concentration
Perfume extract

The most concentrated form of perfume with a deep, multifaceted composition, exceptional durability, and an expressive trail

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Fragrance seasonality
Autumn - Winter

Perfumes for the fall and winter seasons often contain notes of vanilla, spices, ambergris, wood, and other warm accords, creating a feeling of comfort and warmth during the cold months

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Perfume information

Description of the composition

The scent of White Flame unfolds as a continuous scent journey, where accents shift with precision and warmth. The signature of Helena Rubinstein is recognizable from the opening to the final trail. Nothing here feels random, and the composition keeps a clear direction. Perfume extract sets a balanced rhythm of unfolding.

From the first breath you detect invigorating sunny top notes: Lemon and Lotus. These 2 notes build a sensation of cool purity that is impossible to miss.

When the opening settles you meet Iris, Jasmine, Mimosa and Rose keeping a opulent floral direction.

The gender direction is feminine, which sharpens how the fragrance is perceived. For persistence Low indicates a stable lasting impression. In projection Weak describes the way the scent radiates.

From the group perspective the structure relies on Citrus, Floral, Whiteflower and Ambery. The framework further includes Gourmet and Musk. From a family perspective the scent maps to Floral.

Taken together White Flame reads as a cohesive composition — the start forms character, the central phase adds depth, and the final phase leaves a stable imprint. This is the type of composition best understood on skin.

Gender Female
Brand Helena Rubinstein
Segment Luxury perfumery
Country United States
Website http://www.helenarubinstein.com
Year of production 1942
Status Discontinued
Concentration Perfume extract
License holder L'Oréal

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Composition pyramid

Note photo Lemon
Lemon
Note photo Lotus
Lotus
Note photo Iris
Iris
Note photo Jasmine
Jasmine
Note photo Mimosa
Mimosa
Note photo Ambergris
Ambergris
Note photo Vanilla
Vanilla
Note photo musk
musk

Top notes

Lemon Lotus

Heart notes

Iris Jasmine Mimosa Rose

Base notes

Ambergris Vanilla musk

Families

Family Floral Floral

Fragrance characteristics

based on 1 opinion
Chords
Relevance
Dosage
Perception
Appearance quality
Similar

There isn't enough data for this section yet.

For what time of year / season
Winter
Winter
0%
Spring
Spring
50%
Summer
Summer
50%
Autumn
Autumn
0%
For what age
under 18
0%
18-25 years old
0%
26-35 years old
50%
36-45 years
0%
46+ years old
0%
Any
50%

There isn't enough data for this section yet.

There isn't enough data for this section yet.

There isn't enough data for this section yet.

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