Quality control in perfumery: how fragrances are tested
We are used to thinking of perfume as pure art: the perfumer's inspiration, a beautiful story, a bot...
The house of ixora presents New Day. A feminine fragrance rooted in the fruit and floral families. The fragrance concentration is eau de parfum.
The birthplace of this fragrance — Turkey, a place with a refined nose. New Day ixora — the choice of those who appreciate depth and character in every detail.
This fragrance is like a great story: once you've tried it, you keep coming back. The official website of ixora — http://www.artofperfumery.com.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Perfumes for the fall and winter seasons often contain notes of vanilla, spices, ambergris, wood, and other warm accords, creating a feeling of comfort and warmth during the cold months
The note pyramid of New Day unfolds as a living composition, where accents shift with precision and warmth. The style of ixora is evident in details that define the fragrance identity. Every decision feels deliberate, and the structure feels complete all the way through. Eau de parfum sets a balanced rhythm of unfolding.
The accord architecture is shaped by these accords: Floral without random overlap. The gender direction is feminine, which clarifies the composition character.
As soon as the fragrance opens you detect petal-airy top notes: Chamomile, Cyclamen, Green Apple and Melon.
In the middle phase you meet Jasmine, Lily and Sesame keeping a creamy tuberose direction. At the foundation the line is anchored through Benzoin, Sandalwood and Vanilla, extending a thick resinous trail.
From the group perspective the structure relies on Floral, Fruit, Whiteflower and Spicy. The palette also extends to Balsamic, Wood and Gourmet. From a family perspective the composition sits in Floral and Fruit.
In summary New Day sounds complete from start to finish — the opening sets direction, the central phase adds depth, and the final phase leaves a stable imprint. These are the fragrances best judged in wear.
| Gender | Female |
| Brand | ixora |
| Segment | Massmarket perfumery |
| Country | Turkey |
| Website | http://www.ixoraparfum.com/ |
| Status | Produced |
| Concentration | Eau de parfum |
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