Bottle photo  Marks and Spencer
Bottle photo  Marks and Spencer
Image  Marks and Spencer
Image  Marks and Spencer
Eau de toilette

Marks and Spencer Isis

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

The house of Marks and Spencer gifted the world with Isis in 2011. By character, a feminine fragrance drawing from the floral and water families. Offered in eau de toilette concentration.

The longevity is very low — a light cloud that fades quickly. Brand country — the United Kingdom, with its deep-rooted relationship with the fragrance industry. Isis Marks and Spencer unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.

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Key fragrance characteristics

Perfume information

Description of the composition

The composition of Isis evolves as a cohesive olfactory arc, where layers reveal themselves smoothly and sequentially. The creative approach of Marks and Spencer is evident in the way notes appear and fade. No excess details, only what works, and the structure feels complete all the way through. Eau de toilette sets the depth and body this composition needs.

At the note-group layer the structure relies on Citrus, Fruit, Whiteflower and Floral. The palette also extends to Leather, Wood, Musk and Aquatic. Within olfactory families the composition sits in Floral and Water.

At the opening of the pyramid you catch sparkling citrus opening notes: Grapefruit, Guava, Kumquat and Pear.

In the central layer you notice Lily of the Valley, Rose and Violet keeping a opulent floral direction.

The internal accord map is built around these accords: Citrus, Floral, Fruit and Musc with each one in a clear role. Secondary accord layers such as Wood and Leather enrich the profile without taking over. The gender direction is feminine, which sharpens how the fragrance is perceived.

Overall Isis reads as a cohesive composition — the start forms character, the heart develops the core line, and the base secures the trail. These are the fragrances best judged through real development.

Gender Female
Brand Marks and Spencer
Segment Massmarket perfumery
Country United Kingdom
Website http://www.marksandspencer.com
Year of production 2011
Status Produced
Concentration Eau de toilette

Composition pyramid

Grapefruit
Guava
Kumquat
Lily of the Valley
Rose
Violet
Leather accord
Patchouli
musk

Families

Fragrance characteristics

based on 2 opinions
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Extremely low (up to 1 hour)
1
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Extremely inconspicuous
1
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
0%
Unisex
0%
Female
100%
What kind of event
Date
0%
Wedding
0%
Sport
0%
Sleep
0%
For party
0%
For every day
50%
Sex
0%
For Holiday
0%
Theatre
0%
Office
50%
For what time of year / season
Winter
Winter
20%
Spring
Spring
20%
Summer
Summer
20%
Autumn
Autumn
40%
For what style / mood
Casual
100%
Gala
0%
Classic
0%
Avant-garde
0%
Romantic
0%
Sporty
0%
For what age
under 18
0%
18-25 years old
50%
26-35 years old
50%
36-45 years
0%
46+ years old
0%
Any
0%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
50%
On the knees
0%
On the back of the neck
0%
Behind the ears
50%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
0%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
50%
Exoticism
0%
Luxury
50%
Euphoria
0%
Passion
0%
Joy
0%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Pleasant and unobtrusive
3
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Weak
1
Bottle
Bottle
High quality
4
Spray
Spray
High quality
4
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
High quality
4
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