Scents of eras: how perfume reflects the spirit of the times
Every era has its own scent. Not literally, but in how it felt: what it wanted, what it feared, what...
The year 2014 gave us Electric Heart Rue21. A feminine fragrance from the wood and fruit families.
Brand country — the United States, with its deep-rooted relationship with the fragrance industry. Electric Heart Rue21 — the choice of those who appreciate depth and character in every detail.
The perfect reason to explore the world of Rue21 a little more closely — or add another favourite to your collection. The official website of Rue21 — http://new.asqgrp.com.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a fresh scent that is not too intense, so it does not overwhelm those around you with strong essences
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
The scent of Electric Heart is built as an expressive line of development, where notes flow smoothly and sequentially. The signature of Rue21 is recognizable from the opening to the final trail. No excess details, only what works, and the composition keeps a clear direction.
In a unified mixed pyramid the opening appears as one connected movement with a airy lemon mood: Bergamot, Cedar, Moss and Pineapple. In this case 4 notes work as one coherent layer, forming sunny vitality that keeps the opening compact and balanced.
The deeper layers are felt as a smooth transition from opening to trail, which keeps the fragrance coherent.
The internal accord map rests on these accords: Citrus, Fruit and Wood without random overlap. The stylistic positioning is feminine, which sharpens how the fragrance is perceived.
From the group perspective the profile is anchored in Citrus, Wood, Earthy / Mossy and Fruit. From a family perspective the scent maps to Fruit and Wood.
Taken together Electric Heart sounds complete from start to finish — the opening sets direction, the heart develops the core line, and the final phase leaves a stable imprint. These are the fragrances best understood on skin.
| Gender | Female |
| Brand | Rue21 |
| Segment | Massmarket perfumery |
| Country | United States |
| Website | http://www.rue21.com |
| Year of production | 2014 |
| Status | Produced |
| Concentration | Eau de parfum |
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