Brand «Aus Liebe zum Duft»

The German company Aus Liebe zum Duft, which specializes in the retail sale of fragrances, is better known as First in Fragrance. The store offers exclusive scents and effective cosmetics, hair care products, and various accessories. In 2010, to mark its tenth anniversary, the store released the fragrance No. 1.

Perfumer Marc vom Ende created a scent with a bold, contrasting, and provocative character. The perfume composition No. 1 stands out for its intensity and unique fragrance. After the launch of this perfume, compliments and positive reviews from consumers poured in. After such success, they couldn't stop. The company Aus Liebe zum Duft decided to create a new perfume composition.

The development of the new fragrance was once again undertaken by Marc vom Ende; the perfumer created a flanker to the existing composition. The perfume No. 1 Extreme is based on the No. 1 fragrance, but due to numerous requests, the original was revised, and a softer, more feminine, and sensual version was created. The newly born composition was named No. 1 Extreme and represents the delicate and multifaceted side of the original fragrance.