Brand «Labotrat»

Labotrat is one of the brightest and most distinctive perfume projects born in Brazil in 2024. In a short time, the brand has won the hearts of fans of sweet, gourmand, and fruity compositions that seem to convey the energy of carnival, tropical sun, and carefree mood. Labotrat is a breath of freshness and joy in the world of high perfumery, aimed at women who are not afraid to be themselves and love to stand out.

History and Philosophy of the Labotrat Brand

The Labotrat brand appeared in Brazil in 2024 with an ambitious goal — to create a perfume line that reflects modern Brazilian culture: its colors, tastes, and genuine cheerfulness. The name, which can be interpreted as a play on words (Lab — laboratory, trat — from Latin 'to attract'), emphasizes an experimental approach to creating fragrances. Labotrat does not follow strict niche perfume canons; instead, the brand draws inspiration from everyday life, juicy fruits, sweet desserts, and exotic flowers. Each composition is a little story about carefree summers, friendly parties, and warm Brazilian evenings.

Signature Style and Key Features

Labotrat positions itself as a brand for young, active, and creative women. The assortment is based on Body Splash (light eau de toilette) and Shimmer (shimmering sprays) formats, which are perfect for daily use. The fragrances are distinguished by a bright top note, a sweet heart, and a soft yet long-lasting trail. Most compositions revolve around gourmand accords: pistachio, almond, vanilla, caramel, as well as tropical fruits (pitaya, macadamia, bergamot) and noble flowers (jasmine, orchid, hibiscus). Labotrat is known for its ability to combine the uncombinable — for example, sweet bubble gum with spicy undertones in Bubblegum Witch, or fresh greenery with shimmering particles in Green Beezer Shimmer.

Popular Labotrat Fragrances

The brand's most beloved compositions are a true palette of flavors and moods. Discover the bestsellers that have already become the hallmark of this young house.

• Labotrat - Orquídea + Jasmim — an elegant floral duo where intoxicating jasmine intertwines with sensual orchid.
• Labotrat - Pistache — a gourmand hit with notes of pistachio ice cream, cream, and musk.
• Labotrat - Macadâmia + Bergamota — an exquisite combination of oily macadamia and fresh bergamot zest.
• Labotrat - Flor de Ameixa + Baunilha — plum blossom, vanilla sweetness, and a woody base create a cozy, enveloping fragrance.
• Labotrat - Pitaya — juicy pitaya, transparent musk, and a light citrus tartness.
• Labotrat - Hibisco — bright, tart hibiscus, complemented by berry and floral accents.

Labotrat Collections

Labotrat releases fragrances in several collections for different occasions. The broadest line — Body Splash Dia a Dia ('everyday') — offers light compositions for work, study, and walks. For those who love extra shine, the Body Splash series with shimmering particles is created — ideal for parties and dates. And the young and daring Lab Pop features bright 'candy' aromas and creative bottle designs reminiscent of pop art.

Why You Should Pay Attention to Labotrat

Labotrat is a brand that is not afraid to experiment and remains accessible. All fragrances are created with current trends in mind: the obsession with gourmands, love for multi-notes, and the desire for a perfume that boosts mood. The Brazilian origin gives the line authenticity — you feel transported to the beaches of Copacabana, where the scents of coconut, fruits, and flowers blend. To get to know the brand, start with its bestsellers: Pistache, Bubblegum Witch, and Orquídea + Jasmim. And if you are looking for a light, unobtrusive fragrance for every day, check out the Dia a Dia collection — it is specially designed for active women who want to smell delicious and fresh from morning to night.