Shalimar: the history of the first amber fragrance
There are fragrances that smell like perfume. And then there are those that smell like a legend. Sha...
OM Parfum is a young and bold niche perfume house born in 2023 in Taiwan. If you are tired of predictable scents and looking for something truly daring that challenges stereotypes, you've come to the right place. The brand immediately attracted attention with unusual names like "Xocolate Crotch" or "Burnana" and a concentration only in eau de parfum and extract formats. There is no room for compromise: OM Parfum creates unisex compositions that sound loud, bright, and provocative.
Despite its very young age, OM Parfum has already gained devoted fans worldwide. The founders were inspired by the multicultural atmosphere of Taiwan, where Eastern traditions and Western urbanism mix. The brand name is not just a mystical syllable but a homage to the inner "om"—the sound of the universe that calls us to listen to ourselves and our desires. Each fragrance is a little story, often with a touch of mischief and self-irony. The philosophy of OM Parfum is built on honesty and courage: no gray mass, only emotions that are hard to ignore.
The brand's portfolio is divided into several thematic lines, each revealing a different facet of OM Parfum's character. The World Map series is dedicated to travel and cultures of different countries—from hot tropics to harsh northern landscapes. In the Seven Sins collection, the authors humorously play on the seven deadly sins, turning them into tempting fragrances. The Outsider Parfum line deserves special attention, featuring the most unconventional compositions for those who go against the rules. For urban style enthusiasts, the Berlin Map Series was created, and the limited Bespoke series offers unique, almost custom fragrances.
The brand's hits speak for themselves. OM Parfum - Burnana is an explosive mix of caramelized banana, tobacco, and smoke, like a cocktail at a party with a fire show. OM Parfum - This Too Shall Pass is a melancholic but bright unisex fragrance with accents of violet, frankincense, and wet wood. And OM Parfum - Guilty As Charged is a true gourmand provocateur: chocolate, cherry, leather, and pepper—confess your sins! No less interesting is OM Parfum - Santa Tierra with earthy notes of patchouli, cumin, and flowers—a tribute to Mother Earth. For junkie urban romantics, OM Parfum - Kreuzberg was created, smelling of wet asphalt, graffiti, and coffee.
Special mention goes to the fragrances from the Seven Sins collection. OM Parfum - Gluttony is pure indulgence: coconut, cream, licorice, and salt. And "Xocolate Crotch"—hard to even pronounce, let alone describe! OM Parfum - Xocolate Crotch is a provocative mix of chocolate, leather, amber, and musk that some adore for its shock value, while others see it as a challenge to propriety. For those seeking depth and mystery, the brand created OM Parfum - Dark Night of the Soul—dark, resinous, with hints of frankincense and dark wood. And of course, OM Parfum - Ostalgie—a nostalgic composition that references Soviet aesthetics through bitter notes of wormwood, leather, and cold coffee.
This brand is not for the cautious. Its fragrances are chosen by girls and guys who are not afraid to attract attention, love to discuss their finds, and enjoy telling the story of each bottle. The concentrations here are very rich: eau de parfum and extract guarantee high longevity (6–10 hours) and an impressive sillage. The olfactory spectacles of OM Parfum are best revealed on the skin in cool weather—autumn and winter. But there are also light unisex scents from the World Map series that work well in the warm season.
In perfume communities, OM Parfum is hotly debated—often arguments flare up around the names, but when it comes to the smell, skeptics become fans. Users note that behind the shock value lies a high-quality raw material base and well thought-out pyramids. Many specifically hunt for limited editions from the Bespoke series. Even though the brand is only a couple of years old, it has already developed its own recognizable style—a mix of audacity, humor, and genuine perfume culture.
If you are just discovering OM Parfum, start with the bestsellers. Burnana will give you a vivid idea of gourmand audacity, while This Too Shall Pass will show you the brand's lyrical side. For fans of complex niche, be sure to try OM Parfum - Ambra d'Oro—a golden amber with hints of vanilla and spices that sounds like a cozy blanket by the fireplace. Share your impressions in the comments: we are very interested to know which fragrance will conquer your heart!
| Number of fragrances | 39 |
| Collections (5) | Berlin Map Series, Bespoke, Outsider Parfum, Seven Sins, World Map |
| Segment | Artisanal perfumery |
| Founded | 2023 |
| Official website | https://omparfum-fragrances.com/ |
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