Brand «The Federation of Bakers»

The British Bakers' Federation has declared war on the numerous diets, as the female half of humanity is obsessed with losing weight. As a result, the demand for aromatic toast has been declining over the years. So the bakers decided to play a risky game based on women's weaknesses. Women may give up the most delicious toast, but they certainly won't resist bread perfume!

And without wasting time, the bakers began to act by placing an order with the fragrant products house The Aroma Company. They needed to develop a perfume that would make women fall in love with fine baked goods again.

The fragrance was presented at London Fashion Week. Famous models at the show were spritzed with Eau de Toast, and the hall was filled with the appetizing aroma of toasted bread with sweet caramel notes, beautifully complemented by molasses.

The idea's authors aimed to restore the popularity of the scents of healthy home cooking and natural feminine beauty. Many women exclude bread from their diet, want to look like skinny models, and fear that it will add too many extra calories to their diet. However, if bread is baked properly, according to ancient sourdough recipes, it not only won't harm the beauty of the figure but will also enrich the body with essential vitamins, proteins, and minerals. Moreover, it is believed that the spirit of fresh baking sows kindness in people's souls and improves mood.

British confectioners wanted to focus attention on the fact that to be healthy and fill the body with strength, you need to have a proper breakfast, and bread provides vital energy for the whole day.

Eau de Toast was released in limited quantity and will be available only in British boutiques for now. It is not only delicious but also refined, delicate with wonderful gourmand notes.