About ID Perfumes Company

ID Perfumes is an influential license holder that specializes in bringing the vibrant images of world celebrities to life in perfumery. The company plays a key role in democratizing the fragrance industry by creating accessible and fashionable perfumery that reflects the individuality of stars.

Activities and Specialization

ID Perfumes' main activity is focused on the full cycle of creating licensed fragrances: from concept and development of perfume compositions to production and international distribution. Its licensing model allows celebrities to launch their own perfume lines without delving into the intricacies of the perfume business, and its focus on pop culture ensures commercial success.

Brands and Company Portfolio

ID Perfumes' portfolio includes collaborations with top artists. The flagship and one of the most successful projects is the perfumery under the brand Selena Gomez. This brand perfectly illustrates the company's strategy – turning a celebrity's personality and style into popular mid-price range fragrances accessible to a wide audience of fans.

Iconic Fragrances and Best-sellers

Under ID Perfumes' management, real hits have been released, becoming the hallmark of celebrity perfumery. The perennial best-seller for many years remains the gentle and fruity-floral Selena Gomez - Eau De Parfum, created by experienced perfumers Givaudan. No less popular is the passionate, spicy Selena Gomez - Vivamore, which emphasizes the maturation and evolution of the star's image.

Reputation and Quality

Despite operating in the commercial segment, ID Perfumes pays serious attention to the quality of raw materials and the integrity of the fragrant image. The company has established itself as a reliable partner that can accurately convey the spirit and character of a celebrity in a perfume composition, creating an emotional connection with the consumer.

The Art of Affordable Luxury

ID Perfumes masterfully proves that celebrity perfumery is a full-fledged direction in the world of fragrances. Through collaboration with style icons like Selena Gomez, the company continues to give fans the opportunity to touch the world of stars through beloved and recognizable perfumes.