Korean Perfumery: How K-Beauty Came to Fragrances
At first, the world fell in love with Korean creams and sheet masks. Then it was the turn of scent, ...
The world first encountered Mora by Mercadona in 2009. By character, a feminine fragrance drawing from the fruit and gourmet families. Mora — proudly part of the Monogotas collection. The fragrance concentration is eau de parfum.
It carries a moderate sillage, leaving a trail that lingers pleasantly in the air. In terms of longevity, it sits at moderate — long enough to make a real impression. Spain is where this fragrance comes from — and it shows. Mora Mercadona unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.
The fragrance has medium longevity and lasts on the skin for about 5-6 hours, gradually revealing its notes and leaving a pleasant impression
It can be felt in close proximity, but does not attract the attention of those around you
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
The note pyramid of Mora evolves as a cohesive olfactory arc, where notes flow smoothly and sequentially. The signature of Mercadona comes through in the way notes appear and fade. Every decision feels deliberate, and the composition keeps a clear direction. Eau de parfum supports the right density and pace of development.
At olfactory-group level the structure relies on Gourmet, Fruit, Drinks and Fairy. At family level the fragrance belongs to Fruit and Gourmet.
When the pyramid is blended into one block the notes arrive together with a delicious creamy mood: Gourmand accord and blackberry.
The heart and base are read as a gradual shift without abrupt breaks, which gives the structure continuity.
The accord profile is built around these accords: Fruit with each one in a clear role. The gender direction is feminine, which sharpens how the fragrance is perceived. For persistence Middle points to a sustained drydown presence. In diffusion Middle describes the way the scent radiates.
Overall Mora reads as a cohesive composition — the start forms character, the heart develops the core line, and the base secures the trail. These are the fragrances best judged on skin.
| Gender | Female |
| Brand | Mercadona |
| Segment | Massmarket perfumery |
| Country | Spain |
| Website | http://www.mercadona.es |
| Year of production | 2009 |
| Status | Produced |
| Concentration | Eau de parfum |
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