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Eau de parfum
Mercadona The Rose
Gender:
Female
Segment:
Lux perfumes
Fragrance information:
The Rose — a romantic touch by Mercadona
The Rose is a women's eau de parfum by Mercadona, released in 2024. The fragrance belongs to the ComoTú collection and combines juicy fruitiness, soft florals, and gourmand warmth.
The release was created with the aesthetic of modern affordable luxury: it is expressive yet accessible and easy to wear every day.
The Rose has the tenderness of a rose bouquet, a playful berry opening, and a sweetish dry-down that makes the composition especially appealing to fans of feminine fragrances.
The fragrance's character and mood
From the first minutes, The Rose unfolds brightly and seductively, gradually transitioning into a softer floral impression.
The rose here does not feel austere or powdery-vintage; instead, it comes across as fresh, romantic, and slightly flirtatious.
In the base, the fragrance becomes warmer and cozier thanks to a vanilla accord.
This combination will appeal to those who enjoy fruity-floral compositions with noticeable sweetness but do not want to give up an airy, emotional mood.
Wearability and sillage
The Rose is presented as a feminine fragrance with very strong sillage.
It is highly noticeable in the air, so when trying it for the first time, it is best to start with a small number of sprays and see how the composition develops specifically on your skin.
The fragrance may smell especially beautiful in cooler weather, in the evening, on a date, or at a festive event.
At the same time, its fruity-floral profile makes it suitable for daytime wear as well, provided you use a moderate amount.
The collection and brand style
Mercadona is a Spanish brand officially introduced in 2005 that grew under the umbrella of Spain's largest supermarket chain.
Its fragrance line has become a notable example of how the idea of affordable luxury can work in the everyday segment.
In The Rose, this concept is especially clear: the fragrance offers a recognizable and appealing style without excessive conceptual complexity.
It is a good choice for those looking for an expressive perfume with a feminine character who want to add a touch of berry juiciness, rosy tenderness, and vanilla comfort to their look.
Similar fragrances
If you enjoy romantic fruity-floral compositions with warm, noticeable sillage, consider Salvador Dali Laguna, Giorgio Armani Emporio Armani Because It’s You, and Eisenberg I Am.
They differ in character, but may appeal to fans of expressive feminine fragrances with gentle sweetness and good projection.
What to know before buying
The available information does not specify the perfumer, recommendations for application to skin and clothing, or other concentrations of The Rose.
It is therefore best to test the fragrance personally: apply it to your skin, wait for the heart and base notes to develop, and only then decide whether to buy it.
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