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The world first encountered Hanami by Phlur in 2016. A unisex fragrance rooted in the spicy family. Nathalie Benareau — the creative mind behind this fragrance. The fragrance concentration is eau de parfum.
Brand country — the United States: a place that truly knows its way around a great scent. Hanami Phlur unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Perfumes for the fall and winter seasons often contain notes of vanilla, spices, ambergris, wood, and other warm accords, creating a feeling of comfort and warmth during the cold months
The note pyramid of Hanami is shaped as a continuous scent journey, where notes flow smoothly and sequentially. The creative approach of Phlur is evident in the way notes appear and fade. No excess details, only what works, and the composition keeps a clear direction. Eau de parfum supports a balanced rhythm of unfolding.
When the pyramid is blended into one block the opening appears as one connected movement with a soft-dry woody mood: Sandalwood. Here 1 note acts as one integrated frame, creating clear woody framework that feels seamless.
The inner phases are read as a gradual shift without abrupt breaks, which keeps the fragrance coherent.
The internal accord map is driven by these accords: Wood without random overlap. The stylistic positioning is unisex, which makes the scent profile easier to read.
From the group perspective the profile is anchored in Wood and Spicy. From a family perspective the composition sits in Spicy.
Taken together Hanami sounds complete from start to finish — the start forms character, the middle layer carries the identity, and the base secures the trail. These are the scent structures best understood on skin.
| Gender | Unisex |
| Brand | Phlur |
| Segment | Niche perfumery |
| Country | United States |
| Website | https://phlur.com |
| Year of production | 2016 |
| Status | Discontinued |
| Concentration | Eau de parfum |
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