The art of perfume marketing: how fragrance is sold
A fragrance cannot be seen, touched, or displayed on a shelf like a dress. Yet it is sold by the mil...
Star Trek launched Red Shirt in 2009 — and it was a brilliant move. A masculine fragrance rooted in the fern family. Concentration — eau de toilette: exactly what it needs to be.
Brand country — the United States. Red Shirt Star Trek — the choice of those who appreciate depth and character in every detail.
A scent you'll want to wear again and again — discovering something new every time. The official website of Star Trek — http://www.aromibeauty.com.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A light and elegant fragrance with harmonious richness—the perfect balance between the depth of eau de parfum and the freshness of cologne
Perfumes for the fall and winter seasons often contain notes of vanilla, spices, ambergris, wood, and other warm accords, creating a feeling of comfort and warmth during the cold months
The olfactory structure of Red Shirt is built as an expressive line of development, where notes flow smoothly and sequentially. The style of Star Trek is clear in the pacing of the notes and the overall aesthetic. Every decision feels deliberate, and the composition keeps a clear direction. Eau de toilette supports the depth and body this composition needs.
The accord profile rests on these accords: Aromatic, Aquatic, Citrus and Gourmet forming a compact and readable structure. Additional accords such as Fruit, Musc, Wood and Amber expand the olfactory volume in the background. The gender direction is masculine, which makes the scent profile easier to read.
As soon as the fragrance opens you sense sparkling citrus first notes: Apple, Lemon, Lime and Rosemary.
In the heart you detect Aquatic accord, Fruit note, Ginger, Lavender and Star anise holding a cinnamon-nutmeg direction.
At the note-group layer the structure relies on Fruit, Citrus, Aromatic and Mineral. It also reaches into Spicy, Green, Ambery and Wood.
In summary Red Shirt sounds complete from start to finish — the first stage creates momentum, the middle layer carries the identity, and the base secures the trail. These are the fragrances best judged in wear.
| Gender | Male |
| Brand | Star Trek |
| Segment | Massmarket perfumery |
| Country | United States |
| Website | http://www.startrek.com |
| Year of production | 2009 |
| Status | Produced |
| Concentration | Eau de toilette |
| License holder | First American Brands |
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