The art of perfume marketing: how fragrance is sold
A fragrance cannot be seen, touched, or displayed on a shelf like a dress. Yet it is sold by the mil...
Yeslam and Orient — a combination worth experiencing.
Country of origin — Switzerland, and that already says something about the quality. Orient Yeslam unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Perfumes for the fall and winter seasons often contain notes of vanilla, spices, ambergris, wood, and other warm accords, creating a feeling of comfort and warmth during the cold months
The olfactory structure of Orient is shaped as an expressive line of development, where notes flow with precision and warmth. The creative approach of Yeslam comes through in the way notes appear and fade. Every decision feels deliberate, and the structure feels complete all the way through.
At the note-group layer the profile is anchored in Spicy, Floral, Wood and Gourmet.
As soon as the fragrance opens you meet piquant warm first notes: Ginger and Pink pepper. Exactly these 2 notes form voluminous spicy depth that anchors the first impression immediately.
When the opening settles you sense Geranium, Guaiac wood and Vetiver keeping a structural woody direction. At drydown level the line is anchored through Patchouli, Sandalwood and Vanilla, reinforcing a deep woody trail.
The accord profile is driven by these accords: Citrus, Floral, Wood and Spicy forming a compact and readable structure. The profile is masculine, which sharpens how the fragrance is perceived.
In summary Orient sounds complete from start to finish — the start forms character, the middle layer carries the identity, and the final phase leaves a stable imprint. These are the scent structures best judged on skin.
| Gender | Male |
| Brand | Yeslam |
| Segment | Premium perfumery |
| Country | Switzerland |
| Website | http://www.yeslam.ch |
| Status | Produced |
| Concentration | Eau de parfum |
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