The art of perfume marketing: how fragrance is sold
A fragrance cannot be seen, touched, or displayed on a shelf like a dress. Yet it is sold by the mil...
The world first encountered Black Point by Yzy in 2007. By character, a masculine fragrance drawing from the fern family.
Produced in the United States, where perfumery has long been elevated to an art form. Black Point Yzy — the choice of those who appreciate depth and character in every detail.
One of those fragrances you never forget, even years later. The official website of Yzy — http://www.pascalmorabito.com.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
The scent of Black Point is built as a living composition, where accents shift without rush and without gaps. The style of Yzy is clear in details that define the fragrance identity. No excess details, only what works, and the structure feels complete all the way through.
The profile is masculine, which sharpens how the fragrance is perceived.
Even with partial top-note data the fragrance still remains cohesive and focused, and the opening tone arrives without noise.
The inner phases are perceived as a gradual shift without abrupt breaks, which keeps the fragrance coherent.
At the note-group layer the composition is built around Wood. Within olfactory families the fragrance belongs to Fern.
Overall Black Point reads as a cohesive composition — the start forms character, the heart develops the core line, and the final phase leaves a stable imprint. These are the scent structures best experienced on skin.
| Gender | Male |
| Brand | Yzy |
| Segment | Massmarket perfumery |
| Country | United States |
| Website | http://yzyperfumes.com |
| Year of production | 2007 |
| Status | Produced |
| Concentration | Eau de parfum |
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