Brand «Eadward Fragrances»

The Eadward Fragrances line was founded in 2004 by Kareema and Felice McLendon. After creating their own fragrances for friends and family as gifts, they realized they were called to establish their new venture and create their first collection of fragrances.

Kareema lives in Illinois, where the Eadward Fragrances brand was founded. She had previously designed wedding dresses and ready-to-wear women's clothing. She also already has her own brand, founded in 2000-2002.

Felice lives in New York, graduated from Virginia Tech with a degree in biology, chemistry, and Spanish. With Eadward fragrances, you can enjoy childhood memories and indulge in a playful blend of warm, sweet notes of cinnamon and marmalade with a hint of chocolate.