Shalimar: the history of the first amber fragrance
There are fragrances that smell like perfume. And then there are those that smell like a legend. Sha...
Alain Alon is a French perfumer whose name has become synonymous with affordable luxury and commercial success in Russia. A graduate of the prestigious Charabot perfume school, this master perfumer has managed to bring the sophistication of Parisian style to mass-market fragrances, creating a whole galaxy of hits that have won the hearts of millions.
The early 2000s marked the beginning of a long-term and incredibly productive alliance between the perfumer and the Russian brand Faberlic. His first creation for the company was the greenish-fruity chypre Souvenir, which set the tone for future collaboration. It was Alon who was at the origin of many of the brand's iconic fragrances, which became the calling cards for an entire generation.
The list of Alon Alon's best perfumes for Faberlic includes true bestsellers that have remained on the shelves for years. The floral-fruity Fortunata, the sensually sweet Beauty Cafe, and the fresh citrus accords of Intense and Citronica have won the hearts of the audience. The elegant floral compositions from the Orangerie line deserve special attention: the delicate Orangerie Lei and the sunny Orangerie Neroli.
Alona's perfumery style has proven to be in demand not only in the mass market. In 2016, he took part in a landmark collaboration, creating the exquisite fragrance Faberlic By Alena Akhmadullina, which embodies the aesthetics of the famous designer. In addition, the master worked with the niche Russian house Nikkos-Oskol Fragrance, where, together with the brand's founder, he developed an entire numbered collection, proving his versatility.
Alena Akhmadullina's style can be described as elegant, straightforward, and incredibly charming. He masterfully works with floral, fruity, and citrus accords, creating bright, memorable, and, importantly, very wearable compositions. His contribution to the Russian perfume industry cannot be overestimated — he has proven that high-quality and interesting perfumes can be affordable, cultivating the taste of a wide audience and giving them many favorite fragrances that still evoke warm reviews and nostalgia.
There are fragrances that smell like perfume. And then there are those that smell like a legend. Sha...
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