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Home Fragrances Axe Phoenix

Fragrant mist

Axe Phoenix

Gender:

Male

Segment:

Lux perfumes

Fragrance information:

Phoenix Axe, that first saw the light of day in 2000, is marketed as a masculine fragrance, belonging to the floral family. It was created by perfumer Ann Gottlieb. The fragrance belongs to the green, leather, and musk groups. The palette of this fragrance is exceptionally rich: traces of floral, earthy / mossy, and citrus can also be found — a rare combination that makes this perfume truly one of a kind. Available as fragrant mist.

The sillage is moderate — present, but never overpowering. The longevity is high — this one will stay with you for the long haul. Country of origin — Denmark, and that already says something about the quality. Phoenix Axe unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.

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Key fragrance characteristics

Perfume information

The olfactory structure of Phoenix is built as a cohesive olfactory arc, where layers reveal themselves without rush and without gaps. The signature of Axe is clear in the pacing of the notes and the overall aesthetic. Nothing here feels random, and the composition keeps a clear direction. Fragrant mist keeps a balanced rhythm of unfolding.

The olfactory framework is shaped by these accords: Aromatic, Citrus, Floral and Musc with each one in a clear role. Secondary accord layers such as Leather and Mineral add depth to the backdrop. The stylistic positioning is masculine, which makes the scent profile easier to read. For persistence High suggests confident staying power. In diffusion Middle defines the projection profile in space.

Right at the start you catch radiant lemon-bergamot opening notes: Citrus accord, Geranium and Lavender.

When the opening settles you meet Earthy Notes and Violet keeping a mossy-earthy direction.

From the group perspective the structure relies on Citrus, Earthy / Mossy, Floral and Green. It also reaches into Leather, Musk and Whiteflower.

In summary Phoenix holds a coherent structure — the first stage creates momentum, the central phase adds depth, and the base secures the trail. These are the scent structures best understood on skin.

Ann Gottlieb
Creative Director

Gender	Male
Brand	Axe
Segment	Massmarket perfumery
Country	Denmark
Website	http://www.axe.com
Year of production	2000
Status	Produced
Concentration	Fragrant mist
License holder	Unilever

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Composition pyramid

Citrus accord

Geranium

Lavender

Earthy Notes

Violet

Leather accord

musk

Top notes

Citrus accord Geranium Lavender

Heart notes

Earthy Notes Violet

Base notes

Leather accord musk

Families

Floral

Persistence

The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.

Sillage

Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.

Complexity and depth

The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.

Gender

This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.

On the skin

The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.

Where is the best place to apply the fragrance?

The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.

On clothing

The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.

Associations

Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents

Effect

Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.

Intensity

The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.

Packaging quality

Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness

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Axe Phoenix

Shop offers 3

Key fragrance characteristics

Perfume information

Description of the composition

Perfumers

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