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Home Fragrances Blue.up New York Blu
Bottle photo Blue.up
Bottle photo Blue.up
Image Blue.up
Image Blue.up
Eau de toilette

Blue.up New York Blu

Gender image: Male
Gender:
Male
Segment image
Segment:
Lux perfumes
Fragrance information:

New York Blu Blue.up is positioned as a masculine fragrance, belonging to the wood and aromatic families. The fragrance concentration is eau de toilette.

Made in France, backed by a long and proud tradition. A rich, layered composition that reveals itself differently depending on your mood and the time of day.

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Key fragrance characteristics

Better suited for:
Men and boys
Very high fragrance longevity

The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes

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Sillage
Extremely noticeable

The scent will linger in the air even after its wearer has left.

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Style
Solemn

The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image

Solemn
Concentration
Eau de toilette

A light and elegant fragrance with harmonious richness—the perfect balance between the depth of eau de parfum and the freshness of cologne

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Fragrance seasonality
Autumn - Winter

Perfumes for the fall and winter seasons often contain notes of vanilla, spices, ambergris, wood, and other warm accords, creating a feeling of comfort and warmth during the cold months

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Perfume information

Description of the composition

The olfactory structure of New York Blu unfolds as a layered story, where accents shift smoothly and sequentially. The style of Blue.up comes through in the way notes appear and fade. No excess details, only what works, and the structure feels complete all the way through. Eau de toilette emphasizes the right density and pace of development.

The internal accord map is built around these accords: Balsamic, Aromatic, Citrus and Floral without random overlap. Background accords such as Musc, Wood and Spicy expand the olfactory volume in the background. The stylistic positioning is masculine, which sharpens how the fragrance is perceived.

At the opening of the pyramid you meet invigorating sunny opening notes: Grapefruit, Lemon, Mint and Pink pepper.

When the opening settles you sense Ginger, Iso E Super, Jasmine and Nutmeg carrying a spicy-aromatic direction.

From the group perspective the structure relies on Citrus, Aromatic, Spicy and Wood. The palette also extends to Whiteflower, Balsamic and Musk.

Overall New York Blu reads as a cohesive composition — the first stage creates momentum, the central phase adds depth, and the final phase leaves a stable imprint. This is the type of composition best judged in wear.

Gender Male
Brand Blue.up
Segment Massmarket perfumery
Country France
Status Produced
Concentration Eau de toilette

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Composition pyramid

Note photo Grapefruit
Grapefruit
Note photo Lemon
Lemon
Note photo Mint
Mint
Note photo Ginger
Ginger
Note photo Iso E Super
Iso E Super
Note photo Jasmine
Jasmine
Note photo Cedar
Cedar
Note photo Frankincense
Frankincense
Note photo Labdanum
Labdanum

Top notes

Grapefruit Lemon Mint Pink pepper

Heart notes

Ginger Iso E Super Jasmine Nutmeg

Base notes

Cedar Frankincense Labdanum Musk Patchouli Sandalwood Vetiver

Families

Family Aromatic Aromatic
Family Wood Wood

Fragrance characteristics

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