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The Dua Brand Memorial Day '25 is a unisex fragrance from 2025, presented in parfum or extrait concentration.
This release was created for those who appreciate expressive compositions with a noticeable presence but do not want to limit themselves to traditional gender boundaries.
Its olfactory profile combines aromatic, citrus and oriental facets.
The fragrance was released by the American brand The Dua Brand, which has been developing its own vision of modern niche perfumery since 2016.
Its DNA is built around bold combinations, high concentrations and a desire to create memorable interpretations of familiar perfumery ideas.
Memorial Day '25 continues this direction, combining a fresh opening with a rich, warm and sensual base.
Within the Original Blend Collection, the composition comes across as an independent work with its own character rather than a neutral everyday fragrance.
The extrait unfolds with impressive volume and is intended for occasions when perfume should be a noticeable part of the overall look: evenings out, cool weather, special gatherings and leisurely walks.
In warm weather, it is best applied especially lightly.
At first, Memorial Day '25 creates a feeling of coolness and transparency, then gradually becomes spicier and softer.
Woody, musky, sweet and tobacco nuances add depth, so the fragrance does not remain merely a fresh citrus accord.
Its very strong sillage is especially noticeable during the first few hours after application, while the long-lasting base continues to linger on the skin and clothing.
With an extrait, it is sensible to start with one or two sprays on the skin and increase the amount only if necessary.
On clothing, the fragrance may last longer and smell more intense, so moderation is advisable, especially indoors.
The unisex presentation allows the emphasis to shift from one wearer to another: on some skin, the fresh and spicy nuances will stand out more brightly; on others, warm woody-musky tones will prevail.
The composition was created by Mahsam Raza, a perfumer and the brand's founder. His approach is evident in the contrast between the airy freshness of the opening and the dense, almost tactile continuation.
As a result, Memorial Day '25 will appeal to fans of fragrances that develop gradually and leave an expressive trail behind.
Those looking for a similar mood may want to explore Shiseido Féminité du Bois, as well as Anima Mundi Pompeii and Dior Poison Bracelet.
They are not identical counterparts, but they share an interest in rich woody, spicy and oriental facets.
Memorial Day '25 nevertheless stands out through its combination of aquatic freshness, a citrus spark and a powerful warm base.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
The most concentrated form of perfume with a deep, multifaceted composition, exceptional durability, and an expressive trail
Perfumes for the fall and winter seasons often contain notes of vanilla, spices, ambergris, wood, and other warm accords, creating a feeling of comfort and warmth during the cold months
The top notes of Memorial Day '25 unfold with an aquatic accord, Calabrian bergamot, ginger, green tea, lemon, and mandarin.
The freshness of the citrus notes is complemented by a cool watery nuance and the light spicy energy of ginger.
Cinnamon, coriander, and orange blossom emerge at the heart, creating a warmer and more expressive evolution of the composition. The base features cedar, grey amber, honey, white musk, tobacco, vanilla, and musk.
As a result, the dry-down is woody, musky, subtly sweet, and slightly tobacco-like, with a rich oriental character.
| Gender | Unisex |
| Brand | The Dua Brand |
| Segment | Artisanal perfumery |
| Country | United States |
| Website | http://www.dua-fragrances.com |
| Year of production | 2025 |
| Status | Produced |
| Concentration | Perfume extract |
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