The art of perfume marketing: how fragrance is sold
A fragrance cannot be seen, touched, or displayed on a shelf like a dress. Yet it is sold by the mil...
Perfume extract
The Dua Brand Poseidon's Elixir 13ZZ
Gender:
Unisex
Segment:
Lux perfumes
Fragrance information:
Poseidon's Elixir 13ZZ The Dua Brand arrived in 2018 — and it was immediately clear this one was here to stay. By character, a unisex fragrance drawing from the chypre and fruit families. Inspiration and execution — all of it is Mahsam Raza. Created as part of the Poseidon's collection. The fragrance is presented as perfume extract.
the United States is where this fragrance comes from — and it shows. A rich, layered composition that reveals itself differently depending on your mood and the time of day.
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