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Eau de parfum

Expand Hug★Me

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

In 2008, Expand introduced Hug★Me — a fragrance that's hard to forget.

Japan is where this fragrance comes from — and it shows. A rich, layered composition that reveals itself differently depending on your mood and the time of day.

Sometimes the best decision of the day is a press of the atomiser. The official website of Expand — https://aegrooming.com.

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Key fragrance characteristics

Perfume information

Description of the composition

The scent of Hug★Me unfolds as a layered story, where accents shift smoothly and sequentially. The signature of Expand comes through from the opening to the final trail. Every decision feels deliberate, and the structure feels complete all the way through.

The internal accord map rests on these accords: Citrus, Floral, Fruit and Musc with each one in a clear role. Background accords such as Wood expand the olfactory volume in the background. The gender direction is feminine, which makes the scent profile easier to read.

At the opening of the pyramid you detect sweet-fresh fruity first notes: Pear, Raspberry, Strawberry and Tangerine.

In the middle phase you detect Freesia, Jasmine, Osmanthus, Passion fruit and ylang-ylang carrying a opulent floral direction. In the base the composition is fixed through Sandalwood and musk, shaping a deep woody trail.

At olfactory-group level the structure relies on Fruit, Citrus, Floral and Whiteflower. The palette also extends to Wood and Musk.

In summary Hug★Me reads as a cohesive composition — the start forms character, the central phase adds depth, while the drydown anchors the memory. These are the fragrances best understood on skin.

Gender Female
Brand Expand
Segment Premium perfumery
Country Japan
Website http://www.expand-japan.com
Year of production 2008
Status Produced
Concentration Eau de parfum

Composition pyramid

Pear
Raspberry
Strawberry
Freesia
Jasmine
Osmanthus
Sandalwood
musk

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