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Home Fragrances Hej:Pure Pure Water
Bottle photo Hej:Pure
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Fragrance added less than 2 months ago
Image Hej:Pure
Eau de parfum

Hej:Pure Pure Water

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

Pure Water Hej:Pure, created in 2022, is classified as a feminine fragrance, falling within the fruit and floral families. The nose behind this fragrance — Paul Guerlain. Available as eau de parfum.

The birthplace of this fragrance — Germany, a place with a refined nose. Pure Water Hej:Pure unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.

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Key fragrance characteristics

Better suited for:
Girls and women
Very high fragrance longevity

The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes

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Sillage
Extremely noticeable

The scent will linger in the air even after its wearer has left.

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Style
Solemn

The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image

Solemn
Concentration
Eau de parfum

A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail

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Fragrance seasonality
Spring - Summer

Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days

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Perfume information

Description of the composition

The note pyramid of Pure Water is built as a cohesive olfactory arc, where layers reveal themselves smoothly and sequentially. The creative approach of Hej:Pure is clear from the opening to the final trail. No excess details, only what works, and the fragrance holds its character from opening to trail. Eau de parfum sets the right density and pace of development.

The stylistic positioning is feminine, which sharpens how the fragrance is perceived.

Without strict stage separation the opening appears as one connected movement with a lush white floral mood: Jasmine, Pear and Salt. In this format 3 notes act as one integrated frame, forming light sensuality that feels seamless.

The middle and base stages are read as a gradual shift without abrupt breaks, which preserves the scent identity through drydown.

At olfactory-group level the composition is built around Whiteflower, Fruit, Mineral and Floral. At family level the scent maps to Floral and Fruit.

In summary Pure Water reads as a cohesive composition — the first stage creates momentum, the central phase adds depth, while the drydown anchors the memory. This is the type of composition best judged through real development.

Perfumers

Gender Female
Brand Hej:Pure
Segment Premium perfumery
Country Germany
Year of production 2022
Status Produced
Concentration Eau de parfum

Popular fragrances by the brand

Hej:Pure Pure Wood Hej:Pure Pure Wood
0.0
Hej:Pure Pure Flower Hej:Pure Pure Flower
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Hej:Pure Pure Lemon Hej:Pure Pure Lemon
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Composition pyramid

Note photo Jasmine
Jasmine
Note photo Pear
Pear
Note photo Salt
Salt

Mixed notes

Jasmine Pear Salt

Families

Family Floral Floral
Family Fruit Fruit

Fragrance characteristics

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