Natural and synthetic fragrances: what's the difference and which are better
Натуральное и синтетическое: не дуэль, а палитра Спор о натуральном и синтетическом в парфюмерии час...
Helan launched Istinto Puro in 2022 — and it was a brilliant move. A unisex fragrance rooted in the citrus family. Available as eau de parfum.
Country of origin — Italy, and that already says something about the quality. A rich, layered composition that reveals itself differently depending on your mood and the time of day.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
The scent of Istinto Puro is built as a layered story, where notes flow smoothly and sequentially. The style of Helan is recognizable in the way notes appear and fade. Every decision feels deliberate, and the composition keeps a clear direction. Eau de parfum keeps the depth and body this composition needs.
The internal accord map is shaped by these accords: Citrus, Gourmet, Floral and Fruit without random overlap. Background accords such as Wood and Amber add depth to the backdrop. The profile is unisex, which clarifies the composition character.
In the top tier you catch sparkling citrus opening notes: Angelica, Bergamot, Orange and Petitgrain.
When the opening settles you sense Jasmine Sambac, Patchouli, Rose, Vanilla flower and ylang-ylang carrying a creamy tuberose direction.
At the note-group layer the composition is built around Green, Citrus, Whiteflower and Wood. The palette also extends to Floral, Ambery, Balsamic and Spicy. From a family perspective the scent maps to Citrus.
In summary Istinto Puro holds a coherent structure — the start forms character, the central phase adds depth, while the drydown anchors the memory. This is the type of composition best experienced in wear.
| Gender | Unisex |
| Brand | Helan |
| Segment | Massmarket perfumery |
| Country | Italy |
| Website | http://www.helan.it/ |
| Year of production | 2022 |
| Status | Produced |
| Concentration | Eau de parfum |
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