The art of perfume marketing: how fragrance is sold
A fragrance cannot be seen, touched, or displayed on a shelf like a dress. Yet it is sold by the mil...
Jimi by the Italian niche brand Mirum Parfums is a men’s fragrance released in 2015. It belongs to the Chypre, Leather, and Woody fragrance families.
Its concentration is Eau de Parfum, with a very strong sillage.
This fragrance is an ode to the rebellious spirit of the 1970 hippie festival on the Isle of Wight. It combines gentleness and strength, shyness and boldness.
The top notes offer the sweetness of grapes and the freshness of bergamot, while the heart reveals a leather accord, cedar, sandalwood, and vetiver.
A base of amra, oakmoss, patchouli, and tonka beans adds depth and sensuality.
Jimi is perfect for confident men who are not afraid to express their individuality. It is a fragrance for evening outings and special occasions.
If you like Jimi, consider these similar fragrances: Carolina Herrera CH Eau de Parfum Sublime, Bvlgari Black, and Tom Ford Bois Rouge.
Official brand website: http://www.yodeyma.com
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Perfumes for the fall and winter seasons often contain notes of vanilla, spices, ambergris, wood, and other warm accords, creating a feeling of comfort and warmth during the cold months
The olfactory pyramid of Jimi unfolds gradually. Top notes: Bergamot, Grape, and Rose. The heart features Cedar, Leather accord, Sandalwood, Vetiver, and Jasmine.
Base notes: Amber, Oakmoss, Patchouli, and Tonka bean. This is a complex and harmonious composition that feels sensual and bold.
| Gender | Male |
| Brand | Mirum Parfums |
| Segment | Niche perfumery |
| Country | Italy |
| Website | http://www.mirumparfums.it |
| Year of production | 2015 |
| Status | Discontinued |
| Concentration | Eau de parfum |
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