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Home Fragrances New Brand Blue Hit
Bottle photo New Brand
Bottle photo New Brand
Image New Brand
Image New Brand
Eau de toilette

New Brand Blue Hit

Gender image: Male
Gender:
Male
Segment image
Segment:
Lux perfumes
Fragrance information:

Blue Hit New Brand — one of those scents that needs no introduction. By character, a masculine fragrance drawing from the spicy, musk, and citrus families. The fragrance concentration is eau de toilette.

Behind this fragrance stands the United States and its rich perfumery heritage. Blue Hit New Brand unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.

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Key fragrance characteristics

Better suited for:
Men and boys
Very high fragrance longevity

The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes

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Sillage
Extremely noticeable

The scent will linger in the air even after its wearer has left.

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Style
Everyday

The perfume has a fresh scent that is not too intense, so it does not overwhelm those around you with strong essences

Everyday
Concentration
Eau de toilette

A light and elegant fragrance with harmonious richness—the perfect balance between the depth of eau de parfum and the freshness of cologne

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Fragrance seasonality
Spring - Summer

Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days

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Perfume information

Description of the composition

The olfactory structure of Blue Hit unfolds as a living composition, where layers reveal themselves smoothly and sequentially. The signature of New Brand is clear in details that define the fragrance identity. Every decision feels deliberate, and the structure feels complete all the way through. Eau de toilette supports the right density and pace of development.

In a unified mixed pyramid the opening appears as one connected movement with a glittering citrus mood: Citrus accord, Spices and musk. In this format 3 notes sound as one integrated frame, building sunny vitality that reads as cohesive from the start.

The middle and base stages are perceived as a smooth transition from opening to trail, which keeps the fragrance coherent.

The olfactory framework is driven by these accords: Citrus, Musc and Spicy with each one in a clear role.

At olfactory-group level the structure relies on Citrus, Spicy and Musk. From a family perspective the composition sits in Citrus, Musk and Spicy.

Taken together Blue Hit sounds complete from start to finish — the opening sets direction, the heart develops the core line, while the drydown anchors the memory. This is the type of composition best understood through real development.

Gender Male
Brand New Brand
Segment Massmarket perfumery
Country United States
Website http://fragluxe.com
Status Produced
Concentration Eau de toilette

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Composition pyramid

Note photo Citrus accord
Citrus accord
Note photo Spices
Spices
Note photo musk
musk

Mixed notes

Citrus accord Spices musk

Families

Family Citrus Citrus
Family Musk Musk
Family Spicy Spicy

Fragrance characteristics

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Collections New Brand

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