Bottle photo  Nike
Bottle photo  Nike
Image  Nike
Image  Nike
Eau de toilette

Nike Pure Man

Gender image: Male
Gender:
Male
Segment image
Segment:
Lux perfumes
Fragrance information:

Nike launched Pure Man in 2010 — and it was a brilliant move. A masculine fragrance belonging to the wood family. Pure Man is part of the Nike Since 1929 collection. Released in eau de toilette.

It carries a moderate sillage, leaving a trail that lingers pleasantly in the air. It stays on the skin for a good while — longevity is firmly in the moderate range. Behind this fragrance stands Spain and its rich perfumery heritage. Pure Man Nike — the choice of those who appreciate depth and character in every detail.

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Key fragrance characteristics

Perfume information

Description of the composition

The scent of Pure Man is shaped as a cohesive olfactory arc, where layers reveal themselves smoothly and sequentially. The style of Nike is evident in details that define the fragrance identity. Every decision feels deliberate, and the structure feels complete all the way through. Eau de toilette keeps the depth and body this composition needs.

The accord profile is driven by these accords: Abstract, Floral and Wood without random overlap. The gender direction is masculine, which makes the scent profile easier to read. In longevity terms Middle points to a sustained drydown presence. In diffusion Middle shows the style of diffusion around the wearer.

At the opening of the pyramid you sense delicate floral top note: Aquatic Flowers.

In the middle phase you sense Fresh Notes keeping a ephemeral powdery direction. In what remains on skin the structure settles through Woody Accord, reinforcing a deep woody trail.

At the note-group layer the composition is built around Floral, Fairy and Wood. At family level the scent maps to Wood.

In summary Pure Man holds a coherent structure — the start forms character, the middle layer carries the identity, and the base secures the trail. This is the type of composition best understood on skin.

Gender Male
Brand Nike
Segment Massmarket perfumery
Country Spain
Website http://www.nike.com/ru/ru_ru/
Year of production 2010
Status Produced
Concentration Eau de toilette

Composition pyramid

Aquatic Flowers
Fresh Notes
Woody Accord

Top notes

Heart notes

Base notes

Families

Fragrance characteristics

based on 3 opinions
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Medium (2 to 5 hours)
3
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Medium
3
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
50%
Unisex
50%
Female
0%
What kind of event
Date
0%
Wedding
0%
Sport
0%
Sleep
0%
For party
0%
For every day
50%
Sex
0%
For Holiday
0%
Theatre
0%
Office
50%
For what time of year / season
Winter
Winter
17%
Spring
Spring
17%
Summer
Summer
33%
Autumn
Autumn
33%
For what style / mood
Casual
100%
Gala
0%
Classic
0%
Avant-garde
0%
Romantic
0%
Sporty
0%
For what age
under 18
50%
18-25 years old
25%
26-35 years old
0%
36-45 years
0%
46+ years old
0%
Any
25%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
50%
On the knees
0%
On the back of the neck
0%
Behind the ears
50%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
0%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
50%
Exoticism
0%
Luxury
0%
Euphoria
0%
Passion
0%
Joy
50%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Pleasant and unobtrusive
3
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Moderate
2
Bottle
Bottle
High quality
4
Spray
Spray
High quality
4
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
High quality
4
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