The art of perfume marketing: how fragrance is sold
A fragrance cannot be seen, touched, or displayed on a shelf like a dress. Yet it is sold by the mil...
Discover Shiny Violet by the French brand Novae Plus—a fragrance launched in 2010 as part of the Miss Caty Cat collection.
This is an eau de parfum created for women, with a pronounced sillage that leaves a vivid impression.
Novae Plus is a French perfume fairytale that has been bringing a sense of celebration and elegance since 1999.
The brand inspires women to be confident, and Shiny Violet perfectly embodies this philosophy: a modern, stylish, elegant accord belonging to the floral and fruity fragrance families.
Shiny Violet unfolds in a multifaceted palette, where flowers intertwine with green and woody nuances. It is more than just a fragrance—it is a mood: mysterious yet luminous.
It is perfect for modern women who appreciate quality and sophistication.
At the heart of the composition are jasmine, lily of the valley, lotus, and rose, creating a refined bouquet. They are complemented by camellia, which lends the fragrance a distinguished freshness.
The base notes—patchouli, ambrette, and incense—bring depth and sensuality. Tea adds an unexpected, soothing accent.
If you like Shiny Violet, take a look at Dior Escale A Pondichery, Molinard Muguet, and Yves Rocher Comme Une Evidence 10 Ans. They are also created for confident women.
Official brand website: lafleuroranger.com.
The fragrance is highly persistent and lasts on the skin for up to 8–10 hours, gradually revealing its notes and allowing you to enjoy the full bouquet throughout the day
The scent is clearly present near you, but it does not fill the entire space
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
Shiny Violet is built around a blend of delicate, velvety notes. The top accord features Ambrette and Tea, creating a light, fresh opening.
The heart unfolds into a luxurious bouquet: Camellia, Jasmine, Lily of the Valley, Lotus, and Rose—a true floral extravaganza. The lingering base consists of Incense and Patchouli, lending the fragrance depth and longevity.
All the notes intertwine to create an elegant, memorable trail.
| Gender | Female |
| Brand | Novae Plus |
| Segment | Premium perfumery |
| Country | France |
| Website | http://www.novae-plus.com |
| Year of production | 2010 |
| Status | Produced |
| Concentration | Eau de parfum |
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