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Est. 88 joined the Ted Baker portfolio in 2019. A feminine fragrance belonging to the east and floral families. The fragrance was crafted by perfumer Julie Pluchet. Offered in eau de toilette concentration.
Produced in the United Kingdom, where perfumery has long been elevated to an art form. A rich, layered composition that reveals itself differently depending on your mood and the time of day.
The fragrance is highly persistent and lasts on the skin for up to 8–10 hours, gradually revealing its notes and allowing you to enjoy the full bouquet throughout the day
The scent is clearly present near you, but it does not fill the entire space
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A light and elegant fragrance with harmonious richness—the perfect balance between the depth of eau de parfum and the freshness of cologne
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
The scent of Est. 88 is built as a living composition, where accents shift smoothly and sequentially. The creative approach of Ted Baker comes through in the pacing of the notes and the overall aesthetic. No excess details, only what works, and the fragrance holds its character from opening to trail. Eau de toilette supports the depth and body this composition needs.
At olfactory-group level the structure relies on Spicy, Citrus, Whiteflower and Floral. The palette also extends to Ambery, Wood and Gourmet. From a family perspective the composition sits in East and Floral.
In the first seconds you meet invigorating sunny opening notes: Cardamom, Mandarin and Petitgrain.
At the core of development you sense Lily, Neroli and Rose keeping a opulent floral direction.
The olfactory framework is shaped by these accords: Citrus, Floral, Wood and Amber without random overlap. Additional accords such as Spicy expand the olfactory volume in the background. The stylistic positioning is feminine, which sharpens how the fragrance is perceived.
In summary Est. 88 sounds complete from start to finish — the start forms character, the middle layer carries the identity, while the drydown anchors the memory. These are the scent structures best experienced on skin.
| Gender | Female |
| Brand | Ted Baker |
| Segment | Premium perfumery |
| Country | United Kingdom |
| Website | http://www.tedbaker.com |
| Year of production | 2019 |
| Status | Produced |
| Concentration | Eau de toilette |
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