Victor Wong – about future plans and snow leopards
Victor Wong answers questions the same way he creates a new fragrance: first a pause, then a smile, ...
Bvlgari perfumery is a brilliant continuation of the legend of the Italian jewelry house, founded by the genius Sotirio Bulgari back in 1884. If Bvlgari jewels adorn the body, its fragrances envelop the soul, creating a holistic image of impeccable luxury. The brand's perfume history officially began in 1992 with the creation of the subsidiary Bvlgari Parfums in Switzerland and the launch of the first, iconic fragrance Eau Parfumée au Thé Vert. This fresh, minimalist composition, created by the great Jean-Claude Ellena, not only laid the foundation for an entire collection but also clearly defined the brand's philosophy: impeccable quality, refined simplicity, and deep respect for raw materials.
In 2011, the brand joined the LVMH empire, which only strengthened its global presence, but perfume and cosmetics production remained under the Swiss division, ensuring the highest standards. Today, Bvlgari perfumes are a bridge between the glorious Roman past, embodied in the bold architectural forms of the bottles, and the modern view of elegant luxury, understood by women around the world.
The secret to the success of Bvlgari fragrances lies not only in the brand name but also in the galaxy of the world's greatest "noses" invited to create these masterpieces. The house has collaborated with true industry legends, each of whom brought their unique style to the Bvlgari perfume portfolio. Thus, sensual and languid chords were created by Sophia Grojsman, while the modern aquatic theme was masterfully developed by Alberto Morillas.
The captivating tenderness of floral compositions was entrusted to Sophie Labbe and Nathalie Lorson, while rich oriental and woody scores were handled by Annick Menardo and Daniela Roche-Andrier. Such a constellation of talents guarantees that each Bvlgari bottle is not just a perfume, but a complete artistic statement created by the best of the best.
Navigating the world of Bvlgari is a journey through clearly defined universes, each with its own character. The Eau Parfumee collection remains the standard of freshness and intellectual perfumery, started with that very green tea. The Omnia line, with its recognizable bottle in the shape of two intertwined rings, is dedicated to the magic of precious stones and elements, offering crystal-clear, spicy, and delicate interpretations.
The passion and power of the Roman goddess are embodied in the sensual series Goldea, where warm gold and floral opulence reign. For lovers of the water element, the dynamic and modern line Aqva was created. And the pinnacle of luxury became the niche collection Le Gemme, released in 2014, where each fragrance is an ode to a precious gem, embodied in rare and expensive ingredients.
Among the abundance of masterpieces, fragrances that have become true icons and brand signatures stand out. The delicate and transparent Omnia Crystalline remains a favorite for daily wear for many years, embodying purity and light. Its counterpart, the sunny and fruity Omnia Coral, gives a feeling of endless summer.
For those seeking depth and mystery, the hypnotic Jasmin Noir was created – a fragrance-intrigue where velvety jasmine intertwines with dark wood. The modern goddess will find herself in the golden glow of Goldea or in the mysterious splendor of Goldea The Roman Night. And the incredibly juicy and seductive Aqva Divina proved that the aquatic theme can be incredibly sensual.
Reviews from fans worldwide converge on one point: Bvlgari perfumery has a special, recognizable signature. These are fragrances that surprisingly combine excellent longevity and an elegant, subtle sillage. They are rarely excessive or aggressive, instead offering a complex, evolving-on-skin composition. Many of them have a universal character, suitable for both workdays and romantic evenings.
Bvlgari bottles themselves are works of art, continuing the house's jewelry tradition: from the sculptural silhouette of Omnia to the brutal forms of Aqva and the exquisite vessels of the Splendida collection. Choosing Bvlgari means not just choosing a fragrance, but a legacy of Italian craftsmanship embodied in perfumed form – an eternal classic that speaks the language of beauty, understood without words.
| Number of fragrances | 156 |
| Collections (17) | Allegra, BLV, Bvlgari Aqva, Bvlgari Eau Parfumee, Bvlgari Man, Goldea, Jasmin Noir, Le Gemme, Le Gemme Imperiali, Le Gemme Men, Le Gemme Orientali, Le Gemme Reali, Mon Jasmin Noir, Murano, Omnia, Polychroma, Splendida |
| Segment | Luxury perfumery |
| Founded | 1992 |
| Official website | http://www.bulgari.com |
| License holder | LVMH |
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