Bottle photo  Ex Nihilo
Bottle photo  Ex Nihilo
Image  Ex Nihilo
Image  Ex Nihilo
Fragrant mist

Ex Nihilo Magnetize

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

In 2019, Ex Nihilo introduced Magnetize — a fragrance that's hard to forget. By character, a feminine fragrance drawing from the east and floral families. Conceived and brought to life by perfumer Louise Turner. By character, it falls into the wood group. Created as part of the Sublime Mists collection. Released in fragrant mist.

A delicate fragrance with very low longevity — but what a first impression it makes. Produced in France, where perfumery has long been elevated to an art form. Magnetize Ex Nihilo unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.

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Key fragrance characteristics

Perfume information

Description of the composition

The composition of Magnetize unfolds as a layered story, where accents shift with precision and warmth. The signature of Ex Nihilo comes through in the pacing of the notes and the overall aesthetic. No excess details, only what works, and the composition keeps a clear direction. Fragrant mist emphasizes the depth and body this composition needs.

From the group perspective the profile is anchored in Wood, Green, Floral and Balsamic. The palette also extends to Musk, Gourmet and Whiteflower. Within olfactory families the scent maps to East and Floral.

As soon as the fragrance opens you meet fresh green opening notes: Ambrette and Rose.

At the core of development you sense Patchouli, Rose and Sandalwood carrying a structural woody direction.

The accord architecture is shaped by these accords: Gourmet, Floral, Musc and Wood with each one in a clear role. Secondary accord layers such as Amber expand the olfactory volume in the background. The stylistic positioning is feminine, which clarifies the composition character.

In summary Magnetize sounds complete from start to finish — the opening sets direction, the heart develops the core line, while the drydown anchors the memory. This is the type of composition best judged in wear.

Perfumers

Gender Female
Brand Ex Nihilo
Segment Niche perfumery
Country France
Website http://www.ex-nihilo-paris.com
Year of production 2019
Status Produced
Concentration Fragrant mist

Composition pyramid

Ambrette
Rose
Patchouli
Rose
Sandalwood
Benzoin
musk

Top notes

Heart notes

Base notes

Families

Fragrance characteristics

based on 1 opinion
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Extremely low (up to 1 hour)
1
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Imperceptible
2
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
0%
Unisex
0%
Female
100%
What kind of event
Date
0%
Wedding
0%
Sport
50%
Sleep
0%
For party
50%
For every day
0%
Sex
0%
For Holiday
0%
Theatre
0%
Office
0%
For what time of year / season
Winter
Winter
50%
Spring
Spring
0%
Summer
Summer
0%
Autumn
Autumn
50%
For what style / mood
Casual
0%
Gala
50%
Classic
0%
Avant-garde
0%
Romantic
50%
Sporty
0%
For what age
under 18
0%
18-25 years old
50%
26-35 years old
0%
36-45 years
50%
46+ years old
0%
Any
0%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
50%
On the knees
0%
On the back of the neck
0%
Behind the ears
50%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
0%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
50%
Exoticism
0%
Luxury
50%
Euphoria
0%
Passion
0%
Joy
0%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Pleasant and unobtrusive
3
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Weak
1
Bottle
Bottle
Average quality
3
Spray
Spray
Average quality
3
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
Average quality
3
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