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Home Fragrances Impulse O2

Fragrant mist

Impulse O2

Gender:

Female

Segment:

Lux perfumes

Fragrance information:

O2 Impulse arrived in 1997 — and it was immediately clear this one was here to stay. A feminine fragrance from the citrus family. A fragrant mist — light-footed, but utterly unforgettable.

Made in the United Kingdom. O2 Impulse — the choice of those who appreciate depth and character in every detail.

The perfect reason to explore the world of Impulse a little more closely — or add another favourite to your collection. The official website of Impulse — http://evterpa.eu/.

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Key fragrance characteristics

Perfume information

The note pyramid of O2 is built as a continuous scent journey, where notes flow smoothly and sequentially. The signature of Impulse comes through in the pacing of the notes and the overall aesthetic. No excess details, only what works, and the fragrance holds its character from opening to trail. Fragrant mist supports the depth and body this composition needs.

As soon as the fragrance opens you detect sparkling citrus top notes: Bergamot, Lemon and Lime. Exactly these 3 notes set a burst of citrus freshness that anchors the first impression immediately.

In the middle phase you sense Apple, Aquatic accord and Water Lily keeping a tempting fruity direction.

The accord profile is shaped by these accords: Aquatic, Citrus, Floral and Fruit forming a compact and readable structure. Background accords such as Musc enrich the profile without taking over.

From the group perspective the profile is anchored in Citrus, Fruit, Mineral and Floral. It also reaches into Musk. From a family perspective the composition sits in Citrus.

Overall O2 holds a coherent structure — the first stage creates momentum, the central phase adds depth, while the drydown anchors the memory. These are the fragrances best judged on skin.

Gender	Female
Brand	Impulse
Segment	Massmarket perfumery
Country	United Kingdom
Website	http://www.impulsefragrances.co.uk
Year of production	1997
Status	Produced
Concentration	Fragrant mist
License holder	Unilever

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Composition pyramid

Bergamot

Lemon

Lime

Apple

Aquatic accord

Water Lily

musk

Top notes

Bergamot Lemon Lime

Heart notes

Apple Aquatic accord Water Lily

Base notes

musk

Families

Citrus

Persistence

The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.

Sillage

Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.

Complexity and depth

The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.

Gender

This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.

On the skin

The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.

Where is the best place to apply the fragrance?

The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.

On clothing

The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.

Associations

Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents

Effect

Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.

Intensity

The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.

Packaging quality

Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness

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Fragsigram: how to spot a fake

Upload the original perfume so the community can check against it.
Photograph: the bottle, the sprayer, under the sprayer, under the cap, the packaging, the batch code, and the bottom of the bottle.

Check the quality of the details, the atomizer, the neck, and the glass. #nofakes!

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Fragrance trend

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Impulse O2

Shop offers 3

Key fragrance characteristics

Perfume information

Description of the composition

Popular fragrances by the brand