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Bottle photo  Memoize
Bottle photo  Memoize
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Perfume extract

Memoize Imber

Gender image: Unisex
Gender:
Unisex
Segment image
Segment:
Lux perfumes
Fragrance information:

Memoize Imber — A New Perspective on Niche Classics

In 2025, the London-based brand Memoize launched the fragrance Imber, which instantly caught the attention of connoisseurs of complex and multifaceted compositions.

Created by talented perfumer Julie Lerendu, this unisex extract belongs to spicy, fruity, and floral families, but in reality, it sounds much deeper.

Imber is a fragrance impression where ripe cherry and blackcurrant meet ginger and pink pepper.

Despite a bright start, the sillage here is intentionally restrained: barely noticeable, it invites an intimate acquaintance.

An ideal choice for those who value personal space and do not want to shout about their presence. Dosage is simple: one or two sprays on clothing and "walk into the cloud" on the skin.

In the base of the fragrance, a cozy woody-ambery pillow with vanilla and musk unfolds, leaving a light but memorable trail.

Imber is a story about inner harmony and refined taste, without unnecessary loudness.

If you are looking for something similar in mood, pay attention to The Spirit of Dubai Turath — it also has a spicy-fruity mystery, but with an oriental accent.

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Key fragrance characteristics

Perfume information

Description of the composition

The Memoize Imber pyramid is built on contrasts.

The top notes greet you with an invigorating duo of blackcurrant and rhubarb, spiced with black and pink pepper, cinnamon leaf, ginger, and juicy cherry.

In the heart, orange blossom, davana, honey, osmanthus, and delicate rose bloom — a spicy-sweet bouquet with floral velvetyness.

The base is warm and earthy: amber, birch, dry wood, papyrus, patchouli, vanilla, vetiver, and musk create a long, enveloping aftertaste.

Perfumers

Gender Unisex
Brand Memoize
Segment Niche perfumery
Country United Kingdom
Website http://www.memoizeperfume.com
Year of production 2025
Status Produced
Concentration Perfume extract

Composition pyramid

Black Pepper
Blackcurrant
Cherry
Davana
Honey
Orange blossom
Ambergris
Birch
Dry Wood

Fragrance characteristics

based on 1 opinion
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Low (1 to 2 hours)
2
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Imperceptible
2
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
0%
Unisex
100%
Female
0%
What kind of event
Date
50%
Wedding
0%
Sport
0%
Sleep
0%
For party
50%
For every day
0%
Sex
0%
For Holiday
0%
Theatre
0%
Office
0%
For what time of year / season
Winter
Winter
50%
Spring
Spring
0%
Summer
Summer
0%
Autumn
Autumn
50%
For what style / mood
Casual
0%
Gala
100%
Classic
0%
Avant-garde
0%
Romantic
0%
Sporty
0%
For what age
under 18
0%
18-25 years old
0%
26-35 years old
0%
36-45 years
50%
46+ years old
0%
Any
50%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
100%
1-2 atomisations
0%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
50%
On the knees
0%
On the back of the neck
0%
Behind the ears
50%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
0%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
0%
Exoticism
0%
Luxury
50%
Euphoria
0%
Passion
50%
Joy
0%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Attracts attention
4
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Moderate
2
Bottle
Bottle
High quality
4
Spray
Spray
High quality
4
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
High quality
4
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Similarity according to users
100%
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