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Home Fragrances New Brand Invincible
Bottle photo New Brand
Bottle photo New Brand
Image New Brand
Image New Brand
Eau de toilette

New Brand Invincible

Gender image: Male
Gender:
Male
Segment image
Segment:
Lux perfumes
Fragrance information:

Invincible New Brand, introduced to the world in 2018, is marketed as a masculine fragrance, belonging to the fern and citrus families. The fragrance belongs to the citrus group. An eau de toilette — light-footed, but utterly unforgettable.

It carries a noticeable sillage, leaving a trail that lingers pleasantly in the air. Apply 1-2 sprays to skin and 2-3 sprays to fabric for best results. In terms of longevity, it sits at moderate — long enough to make a real impression. Brand country — the United States. A rich, layered composition that reveals itself differently depending on your mood and the time of day.

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Shop offers 3

Key fragrance characteristics

Better suited for:
Men and boys
Middle fragrance longevity

The fragrance has medium longevity and lasts on the skin for about 5-6 hours, gradually revealing its notes and leaving a pleasant impression

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Sillage
Noticeable

The scent is clearly present near you, but it does not fill the entire space

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Style
Everyday

The perfume has a fresh scent that is not too intense, so it does not overwhelm those around you with strong essences

Everyday
Concentration
Eau de toilette

A light and elegant fragrance with harmonious richness—the perfect balance between the depth of eau de parfum and the freshness of cologne

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Fragrance seasonality
Spring - Summer

Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days

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Perfume information

Description of the composition

The note pyramid of Invincible unfolds as a continuous scent journey, where accents shift smoothly and sequentially. The creative approach of New Brand is clear in the way notes appear and fade. Every decision feels deliberate, and the structure feels complete all the way through. Eau de toilette keeps the right density and pace of development.

From the group perspective the structure relies on Citrus and Wood. From a family perspective the scent maps to Citrus and Fern.

When the pyramid is blended into one block the opening appears as one connected movement with a noble cedar mood: Grapefruit, Guaiac wood and Patchouli.

The heart and base are perceived as a continuous motion from lift to depth, which gives the structure continuity.

The olfactory framework is built around these accords: Citrus and Wood with each one in a clear role. The stylistic positioning is masculine, which clarifies the composition character. In wear duration Middle points to a sustained drydown presence. In diffusion Noticeable shows the style of diffusion around the wearer.

In summary Invincible reads as a cohesive composition — the first stage creates momentum, the middle layer carries the identity, while the drydown anchors the memory. These are the scent structures best experienced in wear.

Gender Male
Brand New Brand
Segment Massmarket perfumery
Country United States
Website http://fragluxe.com
Year of production 2018
Status Produced
Concentration Eau de toilette

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Composition pyramid

Note photo Grapefruit
Grapefruit
Note photo Guaiac wood
Guaiac wood
Note photo Patchouli
Patchouli

Mixed notes

Grapefruit Guaiac wood Patchouli

Families

Family Citrus Citrus
Family Fern Fern

Fragrance characteristics

based on 1 opinion
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Medium (2 to 5 hours)
3
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Noticeable
4
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
100%
Unisex
0%
Female
0%
What kind of event
Date
0%
Wedding
0%
Sport
50%
Sleep
0%
For party
0%
For every day
50%
Sex
0%
For Holiday
0%
Theatre
0%
Office
0%
For what time of year / season
Winter
Winter
0%
Spring
Spring
50%
Summer
Summer
50%
Autumn
Autumn
0%
For what style / mood
Casual
50%
Gala
0%
Classic
50%
Avant-garde
0%
Romantic
0%
Sporty
0%
For what age
under 18
50%
18-25 years old
50%
26-35 years old
0%
36-45 years
0%
46+ years old
0%
Any
0%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
50%
On the knees
0%
On the back of the neck
0%
Behind the ears
50%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
0%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
0%
1-2 atomisations
0%
2-3 atomisations
100%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
50%
Exoticism
0%
Luxury
0%
Euphoria
0%
Passion
0%
Joy
50%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Attracts attention
4
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Strong
3
Bottle
Bottle
High quality
4
Spray
Spray
High quality
4
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
High quality
4
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Average rating
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1 comments
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