Bottle photo  Новая Заря
Bottle photo  Новая Заря
Image  Новая Заря
Image  Новая Заря
Eau de toilette

Новая Заря Forward

Gender image: Male
Gender:
Male
Segment image
Segment:
Lux perfumes
Fragrance information:

Forward joined the Новая Заря portfolio in 2001. A masculine fragrance belonging to the spicy and wood families. In eau de toilette — and that's all it takes to fall in love.

It carries a moderate sillage, leaving a trail that lingers pleasantly in the air. The longevity of this fragrance is moderate — exactly what most occasions call for. Produced in Russia, and you can feel it in every note. A rich, layered composition that reveals itself differently depending on your mood and the time of day.

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Key fragrance characteristics

Perfume information

Description of the composition

The olfactory structure of Forward unfolds as a layered story, where layers reveal themselves without rush and without gaps. The creative approach of novaya-zarya comes through in details that define the fragrance identity. Nothing here feels random, and the structure feels complete all the way through. Eau de toilette supports a balanced rhythm of unfolding.

Right at the start you sense spicy sparkling first notes: Bergamot, Caraway and Coriander. These 3 notes build piquant dynamism that is impossible to miss.

In the middle phase you notice Moss and White Cedar carrying a deep forest direction.

The olfactory framework rests on these accords: Citrus, Wood, Amber and Spicy forming a compact and readable structure. The gender direction is masculine, which clarifies the composition character. In wear duration Middle suggests confident staying power.

From the group perspective the composition is built around Citrus, Spicy, Earthy / Mossy and Wood. The framework further includes Ambery. At family level the scent maps to Spicy and Wood.

In summary Forward holds a coherent structure — the opening sets direction, the middle layer carries the identity, while the drydown anchors the memory. This is the type of composition best judged on skin.

Gender Male
Brand Новая Заря
Segment Massmarket perfumery
Country Russia
Website http://www.novzar.ru
Year of production 2001
Status Produced
Concentration Eau de toilette

Composition pyramid

Bergamot
Caraway
Coriander
Moss
White Cedar
Ambergris

Heart notes

Base notes

Families

Fragrance characteristics

based on 6 opinions
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Medium (2 to 5 hours)
3
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Medium
3
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
67%
Unisex
17%
Female
17%
What kind of event
Date
17%
Wedding
17%
Sport
0%
Sleep
0%
For party
17%
For every day
17%
Sex
0%
For Holiday
0%
Theatre
17%
Office
17%
For what time of year / season
Winter
Winter
0%
Spring
Spring
100%
Summer
Summer
0%
Autumn
Autumn
0%
For what style / mood
Casual
50%
Gala
50%
Classic
0%
Avant-garde
0%
Romantic
0%
Sporty
0%
For what age
under 18
0%
18-25 years old
25%
26-35 years old
0%
36-45 years
0%
46+ years old
50%
Any
25%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
33%
1-2 atomisations
33%
2-3 atomisations
33%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
20%
On the wrist
20%
On the knees
0%
On the back of the neck
20%
Behind the ears
20%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
20%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
33%
1-2 atomisations
33%
2-3 atomisations
33%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
25%
Exoticism
0%
Luxury
25%
Euphoria
0%
Passion
25%
Joy
25%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Pleasant and unobtrusive
3
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Moderate
2
Bottle
Bottle
Poor quality
2
Spray
Spray
Poor quality
2
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
Низкое качетсво
2
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Fragrance trend

Reviews
Average rating
3.6
8 ratings
9 comments
5
12%
4
50%
3
25%
2
12%
1
0%
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Give a rating from 1 to 5
Give a rating from 1 to 5.
5/5
5
I have two aftershave lotions in stock, but I haven't encountered the EDT. The lotion, by the way, is pretty good. The scent from NZ is simply gorgeous, sour citruses with blackcurrant, it's really refreshing and invigorating. But the longevity, alas, leaves much to be desired 😒
3/5
3
The fragrance is quite watery and fresh. Spices and bergamot are clearly perceptible, but there's a slight tartness. Overall, it sounds good, although it's still a classic retro-style men's perfume 😌
4/5
4
The fragrance certainly can't boast longevity, that's a fact. But, honestly, I'd gladly wear it, especially at home. I love this freshness; it's so cool and has a light coniferous hint 🌲
2/5
2
Completely unimpressive. The smell is more like a lotion than a full-fledged perfume. There's no sillage, and the longevity also leaves much to be desired
4/5
4
This little water, though simple, is really cool and very pleasant for everyday use. The sour note in the fragrance clearly stands out and grabs attention. I even received compliments from strangers a few times, which, you'll agree, is nice. It's a small thing, of course, but it shows that the scent is really good. The best confirmation is others' opinions. Although it's not super extraordinary, for its price, it's an excellent choice. I think it's worth considering buying it again ))
4/5
4
This fragrance really impresses with its longevity and quality, even though the brand isn't the most famous. It's just perfect for summer - pleasant and fresh, great for warm days!
3/5
3
This fragrance, honestly, gives me mixed feelings. On one hand, it really stands out among the entire men's line, but on the other - I can't understand why it's so good. It's as if it's stuck in time, remaining unchanged. Maybe that's its mystery? 🤔
4/5
4
This scent is really fresh, in the spirit of L'Eau par Kenzo, with tart notes and lightness. But the longevity, alas, is disappointing - just an hour, and that's it. It's really sad that such a cool smell doesn't last longer

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