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Home Fragrances So...? Fragrance with Attitude So...? The Collection EPD I Am So…?
Bottle photo So...? Fragrance with Attitude
Bottle photo So...? Fragrance with Attitude
Bottle photo So...? Fragrance with Attitude
Image So...? Fragrance with Attitude
Image So...? Fragrance with Attitude
Image So...? Fragrance with Attitude
Eau de parfum

So...? Fragrance with Attitude I Am So…?

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

I Am So…? So...? Fragrance with Attitude — a 2017 fragrance that needs no introduction. By character, a feminine fragrance drawing from the fruit and floral families. A fragrance from the So...? The Collection EPD collection, in eau de parfum.

Country of origin — the United Kingdom, and that already says something about the quality. I Am So…? So...? Fragrance with Attitude — the choice of those who appreciate depth and character in every detail.

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Key fragrance characteristics

Better suited for:
Girls and women
Very high fragrance longevity

The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes

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Sillage
Extremely noticeable

The scent will linger in the air even after its wearer has left.

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Style
Everyday

The perfume has a fresh scent that is not too intense, so it does not overwhelm those around you with strong essences

Everyday
Concentration
Eau de parfum

A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail

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Fragrance seasonality
Spring - Summer

Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days

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Perfume information

Description of the composition

The scent of I Am So…? unfolds as a continuous scent journey, where layers reveal themselves without rush and without gaps. The style of So...? Fragrance with Attitude is evident in the pacing of the notes and the overall aesthetic. No excess details, only what works, and the structure feels complete all the way through. Eau de parfum supports the depth and body this composition needs.

The accord profile is driven by these accords: Citrus, Floral, Fruit and Musc with each one in a clear role. Additional accords such as Wood enrich the profile without taking over. The gender direction is feminine, which sharpens how the fragrance is perceived.

In the first seconds you meet invigorating sunny opening notes: Bergamot, Mandarin and Pear.

At the core of development you sense Lily of the Valley, Orange blossom and Peony holding a silky white floral direction.

At the note-group layer the profile is anchored in Citrus, Fruit, Whiteflower and Floral. The palette also extends to Musk and Wood. From a family perspective the scent maps to Floral and Fruit.

Taken together I Am So…? sounds complete from start to finish — the start forms character, the middle layer carries the identity, while the drydown anchors the memory. These are the scent structures best experienced on skin.

Gender Female
Brand So...? Fragrance with Attitude
Segment Massmarket perfumery
Country United Kingdom
Website http://sofragrance.com
Year of production 2017
Status Produced
Concentration Eau de parfum

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Composition pyramid

Note photo Bergamot
Bergamot
Note photo Mandarin
Mandarin
Note photo Pear
Pear
Note photo Lily of the Valley
Lily of the Valley
Note photo Orange blossom
Orange blossom
Note photo Peony
Peony
Note photo Cashmeran
Cashmeran
Note photo Sandalwood
Sandalwood
Note photo musk
musk

Top notes

Bergamot Mandarin Pear

Heart notes

Lily of the Valley Orange blossom Peony

Base notes

Cashmeran Sandalwood musk

Families

Family Floral Floral
Family Fruit Fruit

Fragrance characteristics

based on 2 opinions
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Very high (more than 12 hours)
5
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Very conspicuous
5
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
0%
Unisex
0%
Female
100%
What kind of event
Date
0%
Wedding
0%
Sport
0%
Sleep
0%
For party
0%
For every day
50%
Sex
0%
For Holiday
0%
Theatre
0%
Office
50%
For what time of year / season
Winter
Winter
25%
Spring
Spring
25%
Summer
Summer
50%
Autumn
Autumn
0%
For what style / mood
Casual
50%
Gala
0%
Classic
50%
Avant-garde
0%
Romantic
0%
Sporty
0%
For what age
under 18
0%
18-25 years old
25%
26-35 years old
25%
36-45 years
25%
46+ years old
0%
Any
25%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
0%
On the knees
0%
On the back of the neck
50%
Behind the ears
0%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
50%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
50%
Exoticism
0%
Luxury
0%
Euphoria
0%
Passion
0%
Joy
50%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Attracts attention
4
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Very strong
4
Bottle
Bottle
Average quality
3
Spray
Spray
Average quality
3
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
Average quality
3
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Average rating
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2 ratings
2 comments
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