Bottle photo  So...? Fragrance with Attitude
Image  So...? Fragrance with Attitude
Fragrant mist

So...? Fragrance with Attitude Iced Melon

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

2011: the world took its first breath of Iced Melon So...? Fragrance with Attitude. By character, a feminine fragrance drawing from the fern and fruit families. Created as part of the Body Mist Fragrance collection. The fragrance is presented as fragrant mist.

Brand country — the United Kingdom. Iced Melon So...? Fragrance with Attitude — the choice of those who appreciate depth and character in every detail.

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Key fragrance characteristics

Perfume information

Description of the composition

The composition of Iced Melon evolves as a living composition, where notes flow without rush and without gaps. The style of So...? Fragrance with Attitude comes through in details that define the fragrance identity. Nothing here feels random, and the structure feels complete all the way through. Fragrant mist emphasizes the depth and body this composition needs.

The internal accord map is driven by these accords: Aquatic and Fruit with each one in a clear role. The stylistic positioning is feminine, which clarifies the composition character.

Without strict stage separation the fragrance opens as a single chord with a natural green mood: Cucumber and Melon. Here 2 notes act as one coherent layer, creating natural freshness that keeps the opening compact and balanced.

The middle and base stages are perceived as a smooth transition from opening to trail, which keeps the fragrance coherent.

At olfactory-group level the composition is built around Green, Fruit and Wood. From a family perspective the scent maps to Fern and Fruit.

Taken together Iced Melon reads as a cohesive composition — the first stage creates momentum, the middle layer carries the identity, while the drydown anchors the memory. These are the scent structures best understood on skin.

Gender Female
Brand So...? Fragrance with Attitude
Segment Massmarket perfumery
Country United Kingdom
Website http://sofragrance.com
Year of production 2011
Status Produced
Concentration Fragrant mist

Composition pyramid

Cucumber
Melon

Mixed notes

Families

Fragrance characteristics

based on 2 opinions
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Very high (more than 12 hours)
5
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Very conspicuous
5
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
0%
Unisex
0%
Female
100%
What kind of event
Date
0%
Wedding
0%
Sport
0%
Sleep
0%
For party
0%
For every day
50%
Sex
0%
For Holiday
0%
Theatre
0%
Office
50%
For what time of year / season
Winter
Winter
25%
Spring
Spring
25%
Summer
Summer
50%
Autumn
Autumn
0%
For what style / mood
Casual
50%
Gala
0%
Classic
0%
Avant-garde
0%
Romantic
0%
Sporty
50%
For what age
under 18
25%
18-25 years old
25%
26-35 years old
25%
36-45 years
25%
46+ years old
0%
Any
0%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
0%
On the knees
0%
On the back of the neck
50%
Behind the ears
0%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
50%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
50%
Exoticism
0%
Luxury
0%
Euphoria
0%
Passion
0%
Joy
50%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Pleasant and unobtrusive
3
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Very strong
4
Bottle
Bottle
Average quality
3
Spray
Spray
Average quality
3
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
Average quality
3
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Perfume extract
Similarity according to users
100%
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Reviews
Average rating
2.5
2 ratings
2 comments
5
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4
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3
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2
50%
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0%
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Collections So...? Fragrance with Attitude

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