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Home Fragrances So...? Fragrance with Attitude So...? Iconic So...?
Bottle photo So...? Fragrance with Attitude
Bottle photo So...? Fragrance with Attitude
Bottle photo So...? Fragrance with Attitude
Image So...? Fragrance with Attitude
Image So...? Fragrance with Attitude
Image So...? Fragrance with Attitude
Eau de toilette

So...? Fragrance with Attitude So...?

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

In 1994, So...? Fragrance with Attitude introduced So...? — a fragrance that's hard to forget. A feminine fragrance belonging to the sweet and citrus families. Created within the So...? Iconic collection and available in eau de toilette.

The sillage is very delicate — an intimate cloud that stays close to the skin. The longevity of this fragrance is moderate — exactly what most occasions call for. The home of this fragrance is the United Kingdom. So...? So...? Fragrance with Attitude unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.

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Key fragrance characteristics

Better suited for:
Girls and women
Middle fragrance longevity

The fragrance has medium longevity and lasts on the skin for about 5-6 hours, gradually revealing its notes and leaving a pleasant impression

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Sillage
Very weak

The scent exists only for you—no one around you will notice it

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Style
Solemn

The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image

Solemn
Concentration
Eau de toilette

A light and elegant fragrance with harmonious richness—the perfect balance between the depth of eau de parfum and the freshness of cologne

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Fragrance seasonality
Autumn - Winter

Perfumes for the fall and winter seasons often contain notes of vanilla, spices, ambergris, wood, and other warm accords, creating a feeling of comfort and warmth during the cold months

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So...? Fragrance with Attitude Daring So...? Fragrance with Attitude Daring
Similarity 20%
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Heart 33%
Base 33%

Perfume information

Description of the composition

The olfactory structure of So...? is built as a cohesive olfactory arc, where accents shift smoothly and sequentially. The creative approach of So...? Fragrance with Attitude comes through in details that define the fragrance identity. Every decision feels deliberate, and the composition keeps a clear direction. Eau de toilette emphasizes the depth and body this composition needs.

In the top tier you sense airy floral opening notes: Orange blossom and Tangerine.

In the heart you meet Jasmine, Rose and ylang-ylang keeping a silky white floral direction.

The accord profile is shaped by these accords: Citrus, Floral, Wood and Amber without random overlap. Background accords such as Spicy expand the olfactory volume in the background. The profile is feminine, which sharpens how the fragrance is perceived. In longevity terms Middle points to a sustained drydown presence.

At olfactory-group level the profile is anchored in Whiteflower, Citrus, Floral and Ambery. It also reaches into Wood, Gourmet and Sweet.

Overall So...? reads as a cohesive composition — the first stage creates momentum, the middle layer carries the identity, and the base secures the trail. These are the fragrances best judged in wear.

Gender Female
Brand So...? Fragrance with Attitude
Segment Massmarket perfumery
Country United Kingdom
Website http://sofragrance.com
Year of production 1994
Status Produced
Concentration Eau de toilette

Popular fragrances by the brand

So...? Fragrance with Attitude Fab So...? Fragrance with Attitude Fab
3.0
So...? Fragrance with Attitude Superstar So...? Fragrance with Attitude Superstar
3.0
So...? Fragrance with Attitude Wild Berries So...? Fragrance with Attitude Wild Berries
3.0
So...? Fragrance with Attitude Iced Melon So...? Fragrance with Attitude Iced Melon
2.5
So...? Fragrance with Attitude What So...? Fragrance with Attitude What
3.0
So...? Fragrance with Attitude Burlesque So...? Fragrance with Attitude Burlesque
3.0
So...? Fragrance with Attitude Fruity So...? Fragrance with Attitude Fruity
3.5
So...? Fragrance with Attitude On the beach So...? Fragrance with Attitude On the beach
3.0

Composition pyramid

Note photo Orange blossom
Orange blossom
Note photo Tangerine
Tangerine
Note photo Jasmine
Jasmine
Note photo Rose
Rose
Note photo ylang-ylang
ylang-ylang
Note photo Ambergris
Ambergris
Note photo Sandalwood
Sandalwood
Note photo Vanilla
Vanilla

Top notes

Orange blossom Tangerine

Heart notes

Jasmine Rose ylang-ylang

Base notes

Ambergris Sandalwood Vanilla

Families

Family Citrus Citrus
Family Sweet Sweet

Fragrance characteristics

based on 3 opinions
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Low (1 to 2 hours)
2
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Imperceptible
2
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
0%
Unisex
0%
Female
100%
What kind of event
Date
50%
Wedding
0%
Sport
0%
Sleep
0%
For party
50%
For every day
0%
Sex
0%
For Holiday
0%
Theatre
0%
Office
0%
For what time of year / season
Winter
Winter
33%
Spring
Spring
17%
Summer
Summer
17%
Autumn
Autumn
33%
For what style / mood
Casual
0%
Gala
50%
Classic
0%
Avant-garde
0%
Romantic
50%
Sporty
0%
For what age
under 18
0%
18-25 years old
25%
26-35 years old
25%
36-45 years
25%
46+ years old
25%
Any
0%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
50%
On the knees
0%
On the back of the neck
0%
Behind the ears
50%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
0%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
50%
Exoticism
0%
Luxury
50%
Euphoria
0%
Passion
0%
Joy
0%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Pleasant and unobtrusive
3
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Moderate
2
Bottle
Bottle
Average quality
3
Spray
Spray
Average quality
3
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
Average quality
3
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Bouquet Melange
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Mimmina
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Classique Les d'ete 2005
Classique Les d'ete 2005
Jean Paul Gaultier
Fragrant mist
Similarity according to users
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Daring
Daring
So...? Fragrance with Attitude
Fragrant mist
Similarity according to users
4%
Enticing
Enticing
So...? Fragrance with Attitude
Fragrant mist
Similarity according to users
4%
Eternal
Eternal
So...? Fragrance with Attitude
Eau de toilette
Similarity according to users
4%
Exciting
Exciting
So...? Fragrance with Attitude
Eau de toilette
Similarity according to users
4%

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Reviews
Average rating
2.5
2 ratings
2 comments
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