Brand «Bois 1920»

Italian Perfume Legend: From Florentine Pharmacy to World Fame

Bois 1920 is more than a brand; it's a living history of Italian perfumery, expertly revived in the 21st century. Founded by Guido Galardi in 1920 in Florence as a small perfume laboratory "Bottega Italiana Spigo," the company became a local secret for decades, creating exquisite fragrances for connoisseurs. After a long period of oblivion, the founder's grandson, talented perfumer Enzo Galardi, gave the brand a second wind in 2005, preserving the spirit of family tradition and complementing it with modern craftsmanship. Today, Bois 1920 is a recognized authority in the world of niche perfumery, synonymous with impeccable Italian quality and complex, emotional compositions.

Philosophy and Unique Brand Signature

The DNA of Bois 1920 is deep respect for the past, courage in the present, and uncompromising quality. The brand draws inspiration from archival formulas and the atmosphere of old Florence, reinterpreting them through the lens of modern perfume science. Many fragrances are authorial interpretations of compositions from the first half of the 20th century, giving them a special, vintage charm and richness. For creating perfumes, selected natural ingredients are used, including rare essential oils and absolutes, ensuring the richness and depth of each note. The brand's style can be characterized as emotional, sensual, and often with a light Mediterranean or gourmet twist.

Outstanding "noses" work on embodying this philosophy. Besides Enzo Galardi himself, masters such as Christian Maurice Carbonnel, author of many cult fragrances, and Christian Calabro have collaborated with the brand. Their joint effort gives birth to perfumes valued for artistic integrity, excellent longevity, and a memorable sillage.

Collections: A Journey into the World of Italian Sensuality

The brand's assortment is structured into several distinct lines, each telling its own story. The flagship collection Bois 1920 Prestige represents the heart of the brand — exquisite and complex compositions, often built around classical chords with a modern twist. The line Le Voluttuose ("Voluptuous") is dedicated to luxury and sensuality, offering rich, languid fragrances with accents on flowers, spices, and amber.

Boldness and originality distinguish the Cannabis Collection, where the hemp note is revealed in unexpected and sophisticated combinations, from fresh to gourmet. For connoisseurs of exclusive materials and limited releases, the collection Elite has been created, representing the pinnacle of the house's perfumery art.

The Most Popular and Cult Fragrances of Bois 1920

Where to start exploring this rich heritage? Undoubtedly, the hits that have won the love of connoisseurs worldwide are several iconic creations. Come La Luna is a romantic and mysterious fragrance, inspired by moonlight, with chords of mimosa, peach, and sandalwood. Its sunny counterpart, Come Il Sole, offers a burst of citrus freshness and Mediterranean warmth.

Incredibly popular are also the bold works from the Cannabis Collection. Cannabis Fruttata captivates with a playful union of hemp and juicy fruits, while Cannabis offers a spicier, deeper, and earthier variant. For lovers of marine themes, the refreshing Verde Di Mare was created, and admirers of classic luxury will appreciate the rose-amber Rosa di Filare or the exquisite spicy Spigo 1920, harking back to the brand's origins.

Recognition and Interesting Facts

The contribution of Bois 1920 to world niche perfumery has been highly appreciated by the industry. In 2012, the brand received one of the most prestigious awards — the FiFi Award in the category "Best Niche Brand," finally solidifying its status on the global stage. Interestingly, the name "Spigo" in the original laboratory name refers to lavender (lavandula spica), which was one of the key raw materials at the beginning of the house's journey.

Bois 1920 perfumes are easily recognizable by their elegant bottles with wooden caps, symbolizing the connection with artisanal traditions and natural materials. Today, a century after its foundation, the brand remains true to its credo: to create not just perfume, but a work of art capable of telling a story and evoking emotions, continuing to surprise a discerning public with new incarnations of Italian genius.