Marion Costero

Marion Costero is a talented perfumer whose name is inextricably linked with the vibrant and diverse world of Brazilian perfumery. As a senior perfumer at industry giant Givaudan, she has created dozens of successful fragrances that have won the hearts of millions. Her career is a story of passion for fragrances, extensive education, and a unique ability to create perfumes that speak to the emotions of a wide audience.

Education and path to perfumery

Of French origin, Marion laid the foundation for her career at the prestigious ISIPCA perfume school in Versailles. Her desire for a deeper cultural immersion led her to the University of Nice, where she studied Mediterranean culture for two years. This unique combination of technical expertise and a background in the humanities later became her trademark advantage. She began her professional career in 2003 at IFF as a junior perfumer, where she honed her skills under the guidance of experienced mentors.

Brazilian head and collaboration with leading brands

The turning point came in 2008 when, having earned the title of full-fledged perfumer, Marion Costello moved to São Paulo, Brazil. This step determined her creative destiny. She immersed herself in the pulsating rhythm of the local market and began to create fragrances that became bestsellers. Her early works for Natura, such as Amasso and Essencial Exclusivo, immediately gained popularity. But her true creative alliance was her long-term collaboration with O Boticario, for whom she created iconic fragrances, including the seductive Egeo Choc, the floral Glamour Secrets Rose, and the energetic Quasar Brasil.

Career blossoms at Givaudan and new horizons

In 2013, seeking new challenges, Marion moved to Givaudan as a senior perfumer, cementing her position as one of the key creators for the Brazilian and international markets. Her portfolio is impressive in its diversity, ranging from mass-market giants to niche projects. She has successfully worked with brands such as Avon (Lucky Me Intense For Her fragrance), L'Occitane en Provence (Dama da Noite), Zara, and has also created perfumes for Jequiti (Salvador, Aire City) and Eudora. Her talent extends beyond Brazil, as evidenced by her exquisite niche compositions for the Habibi brand — Santal Journey and White Moroccan Leather.

Marion Costero's style and best fragrances

Marion Costero's style can be described as emotional and accessible. She masterfully balances understandable, pleasant aesthetics with interesting accents, creating perfumes that you want to wear every day. Her signature style is recognizable in juicy fruit and chocolate accords, sensual woody and amber bases, and bright floral bouquets. Among her most popular and talked-about creations are not only the aforementioned hits for O Boticario, but also the passionate Jimmy Choo Urban Hero, the playful Avon Incandessence Enjoy, and the warm and cozy Jafra Diamonds Blush. Each of her fragrances is a story told in the universal language of beauty.

Contribution and legacy

Marion Costello is not just a technologist, but a true perfume democrat who brings the high art of fragrance closer to people. Her work has had a significant impact on the formation of perfume preferences across an entire region. She has proven that mass-market and luxury perfumes can be equally high-quality, thoughtful, and emotional. Today, her name is synonymous with success in commercial perfumery, and her fragrances continue to top the rankings and collections of connoisseurs around the world.