The art of perfume marketing: how fragrance is sold
A fragrance cannot be seen, touched, or displayed on a shelf like a dress. Yet it is sold by the mil...
In 1995, Coty introduced L'Aimant Fleur de Rose — a fragrance that's hard to forget. By character, a feminine fragrance drawing from the floral family.
Made in France, backed by a long and proud tradition. L'Aimant Fleur de Rose Coty — the choice of those who appreciate depth and character in every detail.
This fragrance is like a great story: once you've tried it, you keep coming back. The official website of Coty — http://www.tayloroldbondst.co.uk.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
The note pyramid of L'Aimant Fleur de Rose is built as a continuous scent journey, where accents shift with precision and warmth. The style of Coty is clear in the way notes appear and fade. Every decision feels deliberate, and the composition keeps a clear direction.
From the group perspective the structure relies on Citrus, Floral, Fruit and Whiteflower. It also reaches into Wood, Gourmet and Musk. From a family perspective the scent maps to Floral.
At the opening of the pyramid you meet juicy fruity top notes: Bergamot, Neroli, Peach and Strawberry.
In the middle phase you notice Freesia, Jasmine, Peony, Rose and ylang-ylang holding a harmonious floral direction.
The accord architecture rests on these accords: Citrus, Floral, Fruit and Musc forming a compact and readable structure. Additional accords such as Wood and Spicy expand the olfactory volume in the background. The profile is feminine, which makes the scent profile easier to read.
Taken together L'Aimant Fleur de Rose sounds complete from start to finish — the start forms character, the central phase adds depth, and the final phase leaves a stable imprint. These are the scent structures best understood in wear.
| Gender | Female |
| Brand | Coty |
| Segment | Luxury perfumery |
| Country | France |
| Website | http://www.coty.com |
| Year of production | 1995 |
| Status | Produced |
| Concentration | Eau de parfum |
| License holder | Coty Inc. |
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