The art of perfume marketing: how fragrance is sold
A fragrance cannot be seen, touched, or displayed on a shelf like a dress. Yet it is sold by the mil...
Jasmin 2020 Le Galion, introduced to the world in 2020, is marketed as a unisex fragrance, belonging to the leather and floral families. Rodrigo Flores-Roux — the creative mind behind this fragrance. A fragrance from the 90th Anniversary collection, in eau de parfum.
Brand country — France, with its deep-rooted relationship with the fragrance industry. Jasmin 2020 Le Galion unfolds gradually, effortlessly, and with great refinement — a perfect choice for day or evening.
The fragrance is very long-lasting, staying on the skin for 12 hours or more, gradually revealing its notes
The scent will linger in the air even after its wearer has left.
The perfume has a rich aroma that will help you stand out from the crowd and create a memorable image
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
The composition of Jasmin 2020 is built as a layered story, where notes flow without rush and without gaps. The signature of Le Galion is evident in the way notes appear and fade. Nothing here feels random, and the structure feels complete all the way through. Eau de parfum supports the right density and pace of development.
In the first seconds you meet sparkling citrus first notes: Cumin, Cyclamen, Orange and Petitgrain. Exactly these 4 notes shape sunny vitality that is impossible to miss.
In the heart you sense Jasmine, Lily, Narcissus and ylang-ylang holding a creamy tuberose direction.
The accord architecture is shaped by these accords: Citrus, Floral, Fruit and Wood forming a compact and readable structure. Secondary accord layers such as Leather and Spicy enrich the profile without taking over.
At olfactory-group level the profile is anchored in Spicy, Floral, Citrus and Whiteflower. The palette also extends to Leather, Green, Earthy / Mossy and Wood. Within olfactory families the fragrance belongs to Floral and Leather.
Overall Jasmin 2020 holds a coherent structure — the opening sets direction, the middle layer carries the identity, while the drydown anchors the memory. This is the type of composition best experienced in wear.
| Gender | Unisex |
| Brand | Le Galion |
| Segment | Niche perfumery |
| Country | France |
| Website | http://www.legalionparfums.com |
| Year of production | 2020 |
| Status | Produced |
| Concentration | Eau de parfum |
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