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Home Fragrances Van Heusen Proximity

Eau de Cologne

Van Heusen Proximity

Gender:

Male

Segment:

Lux perfumes

Fragrance information:

Proximity Van Heusen, released in 2007, is marketed as a masculine fragrance, falling within the wood family. An eau de cologne — light-footed, but utterly unforgettable.

Made in the United States. A rich, layered composition that reveals itself differently depending on your mood and the time of day.

A great perfume doesn't need lengthy explanations — it speaks for itself. The official website of Van Heusen — http://www.custo-barcelona.com.

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Key fragrance characteristics

Perfume information

The olfactory structure of Proximity is shaped as a living composition, where accents shift smoothly and sequentially. The signature of Van Heusen is evident from the opening to the final trail. Every decision feels deliberate, and the composition keeps a clear direction. Eau de Cologne emphasizes a balanced rhythm of unfolding.

As soon as the fragrance opens you catch sparkling citrus top notes: Cedar, Cinnamon, Lemon and Mandarin. These 4 notes build a sensation of cool purity that anchors the first impression immediately.

At the core of development you meet Black Pepper and Tea keeping a warm-spicy direction.

The accord architecture is driven by these accords: Citrus, Wood, Amber and Spicy with each one in a clear role. The profile is masculine, which clarifies the composition character.

From the group perspective the composition is built around Wood, Spicy, Citrus and Green. The palette also extends to Ambery. Within olfactory families the composition sits in Wood.

Taken together Proximity reads as a cohesive composition — the opening sets direction, the middle layer carries the identity, and the final phase leaves a stable imprint. These are the scent structures best judged on skin.

Gender	Male
Brand	Van Heusen
Segment	Massmarket perfumery
Country	United States
Website	http://www.pvh.com
Year of production	2007
Status	Produced
Concentration	Eau de Cologne
License holder	PVH

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Composition pyramid

Cedar

Cinnamon

Lemon

Black Pepper

Tea

Ambergris

Patchouli

Vetiver

Top notes

Cedar Cinnamon Lemon Mandarin

Heart notes

Black Pepper Tea

Base notes

Ambergris Patchouli Vetiver

Families

Wood

Persistence

The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.

Sillage

Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.

Complexity and depth

The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.

Gender

This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.

On the skin

The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.

Where is the best place to apply the fragrance?

The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.

On clothing

The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.

Associations

Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents

Effect

Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.

Intensity

The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.

Packaging quality

Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness

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Van Heusen Proximity

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Key fragrance characteristics

Perfume information

Description of the composition

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