Bottle photo  Impulse
Image  Impulse
Fragrant mist

Impulse Incense

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

Incense Impulse — a fragrance that speaks for itself. By character, a feminine fragrance drawing from the east and floral families. Perfumer Ann Gottlieb is the author behind this composition. Released in fragrant mist.

Behind this fragrance stands the United Kingdom and its rich perfumery heritage. A rich, layered composition that reveals itself differently depending on your mood and the time of day.

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Perfume information

Description of the composition

The olfactory structure of Incense evolves as a continuous scent journey, where notes flow without rush and without gaps. The creative approach of Impulse is clear in the way notes appear and fade. Nothing here feels random, and the structure feels complete all the way through. Fragrant mist keeps a balanced rhythm of unfolding.

From the group perspective the composition is built around Ambery, Spicy, Gourmet and Whiteflower. The palette also extends to Wood and Floral. From a family perspective the composition sits in East and Floral.

In a unified mixed pyramid the fragrance opens as a single chord with a amber-warm mood: Ambergris, Spices, Vanilla, White Flowers and Woody Accord.

The middle and base stages are perceived as a gradual shift without abrupt breaks, which keeps the fragrance coherent.

The internal accord map is built around these accords: Floral, Wood, Amber and Spicy forming a compact and readable structure. The stylistic positioning is feminine, which clarifies the composition character.

Taken together Incense holds a coherent structure — the start forms character, the middle layer carries the identity, while the drydown anchors the memory. This is the type of composition best understood through real development.

Perfumers

Gender Female
Brand Impulse
Segment Massmarket perfumery
Country United Kingdom
Website http://www.impulsefragrances.co.uk
Status Produced
Concentration Fragrant mist
License holder Unilever

Composition pyramid

Ambergris
Spices
Vanilla

Families

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Collections Impulse

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