The art of perfume marketing: how fragrance is sold
A fragrance cannot be seen, touched, or displayed on a shelf like a dress. Yet it is sold by the mil...
Biehl Parfumkunstwerke Pc 01 is a unisex fragrance from the Pc collection, released in 2007 by the German niche house Biehl Parfumkunstwerke.
It belongs to the floral and fruity fragrance families and has a light trail (barely noticeable).
Created in collaboration with perfumer Patricia Choux, Pc 01 embodies the brand’s philosophy: a niche approach, clean lines, and inspiration drawn from nature.
The fragrance evokes a summer breeze, calm, and serenity, imbued with the spirit of the hippie subculture—freedom and harmony with the world around us.
This sunny, vibrant composition lifts the mood and recalls carefree days.
This composition was created by Patricia Choux, known for her ability to combine natural ingredients and create multifaceted fragrances.
Founded by Thorsten Biehl, son of perfumer Henning Biehl, Biehl Parfumkunstwerke has represented niche perfumery since 2007, where every bottle is a work of art.
Thanks to its light trail, this fragrance is ideal for everyday wear: it never overwhelms, yet leaves a pleasant impression.
Its unisex character makes it versatile—it suits both men and women. It unfolds best in warm weather, bringing a feeling of freshness and joy.
If you liked Pc 01, take a look at similar compositions: Demeter Mango, Galerie Noemie Noir d'Encre, and Xerjoff Modoc.
The fragrance has low persistence and lasts on the skin for about 2–3 hours, gradually fading and smoothly revealing its main notes
A subtle trail—just a hint of fragrance
The perfume has a fresh scent that is not too intense, so it does not overwhelm those around you with strong essences
A rich and elegant fragrance that gently unfolds on the skin and lasts most of the day, leaving a delicate trail
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
Pc 01 opens with vibrant top notes of davana, mango leaf, neroli, and tangerine.
At its heart, juicy mango is paired with iris, peony, and tiare, while a base of cashmeran, vetiver, and musk lends the fragrance a soft woody-musky depth.
This artful blend of exotic and floral notes evokes the feeling of a summer garden.
| Gender | Unisex |
| Brand | Biehl Parfumkunstwerke |
| Segment | Niche perfumery |
| Country | Germany |
| Website | http://www.biehl-parfum.com |
| Year of production | 2007 |
| Status | Produced |
| Concentration | Eau de parfum |
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