Bottle photo  H&M
Image  H&M
Eau de parfum

H&M Blossom Noir

Gender image: Female
Gender:
Female
Segment image
Segment:
Lux perfumes
Fragrance information:

The house of H&M presents Blossom Noir.

It has a delicate sillage, staying close and personal. A subtle fragrance: the longevity is low, which suits its gentle character. The birthplace of this fragrance — Sweden, a place with a refined nose. Blossom Noir H&M — the choice of those who appreciate depth and character in every detail.

A scent you'll want to wear again and again — discovering something new every time. The official website of H&M — http://www.dzintars.lv.

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Key fragrance characteristics

Perfume information

Description of the composition

The olfactory structure of Blossom Noir evolves as a continuous scent journey, where notes flow with precision and warmth. The style of H&M is recognizable from the opening to the final trail. No excess details, only what works, and the composition keeps a clear direction.

When the structure is mixed the fragrance opens as a single chord with a earthy natural mood: Earthy Notes and Spices. In this format 2 notes sound as one coherent layer, forming earthy depth that reads as cohesive from the start.

The middle and base stages are read as a continuous motion from lift to depth, which preserves the scent identity through drydown.

The accord architecture is built around these accords: Spicy and Mineral with each one in a clear role. The stylistic positioning is feminine, which clarifies the composition character. In longevity terms Low suggests confident staying power. In trail behavior Weak defines the projection profile in space.

From the group perspective the structure relies on Earthy / Mossy and Spicy.

Overall Blossom Noir sounds complete from start to finish — the start forms character, the central phase adds depth, and the base secures the trail. These are the scent structures best experienced through real development.

Gender Female
Brand H&M
Segment Massmarket perfumery
Country Sweden
Website http://www.hm.com/ru/
Status Produced
Concentration Eau de parfum

Composition pyramid

Earthy Notes
Spices

Mixed notes

Fragrance characteristics

based on 3 opinions
Chords
Relevance
Dosage
Perception
Appearance quality
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Low (1 to 2 hours)
2
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Imperceptible
2
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
0%
Unisex
33%
Female
67%
What kind of event
Date
25%
Wedding
0%
Sport
0%
Sleep
0%
For party
25%
For every day
25%
Sex
0%
For Holiday
0%
Theatre
25%
Office
0%
For what time of year / season
Winter
Winter
25%
Spring
Spring
25%
Summer
Summer
25%
Autumn
Autumn
25%
For what style / mood
Casual
0%
Gala
50%
Classic
50%
Avant-garde
0%
Romantic
0%
Sporty
0%
For what age
under 18
0%
18-25 years old
20%
26-35 years old
20%
36-45 years
20%
46+ years old
20%
Any
20%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
50%
1-2 atomisations
50%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
0%
On the wrist
33%
On the knees
0%
On the back of the neck
33%
Behind the ears
33%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
0%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
50%
1-2 atomisations
50%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
0%
Exoticism
0%
Luxury
50%
Euphoria
0%
Passion
50%
Joy
0%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Leaves indifferent
2
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Moderate
2
Bottle
Bottle
Average quality
3
Spray
Spray
Average quality
3
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
Average quality
3
Image

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Reviews
Average rating
2.0
3 ratings
3 comments
5
0%
4
0%
3
33%
2
33%
1
33%
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Give a rating from 1 to 5.
1/5
1
The smell is like stinky spices that have long lost their freshness. I don't understand who could like something like this, just a terrible fragrance 😩
2/5
2
The scent is really strange, to be honest. I don't want to delve into negative characteristics, but it's very unusual. The combination of dampness and spices is puzzling. This creepy combination isn't for everyone, but maybe someone will like it 🌪️
3/5
3
The fragrance is not bad, of course, but it's flat, which makes me sad. Floral sweetness, tart, but it feels like it's not a living flower, but just an imagined version of it. I can smell lilies, but they seem lost in this scent. When the main notes fade, some unclear base remains on the skin, and that's not pleasing at all

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