Shalimar: the history of the first amber fragrance
There are fragrances that smell like perfume. And then there are those that smell like a legend. Sha...
Released in 2018, this perfume from H&M is part of the The Singles collection, designed for those seeking stylish and affordable options for everyday use.
Often, when talking about H&M perfumery, many imagine simple, affordable scents in the cosmetics department, but H&M Garden shows how the brand can create complete olfactory works, combining fashion retail with an engaging perfume history.
Positioned as a unisex fragrance, it suits everyone who values purity and naturalness in scents, blurring the lines between masculine and feminine.
Its low trail makes it an excellent choice for work, study, or informal meetings where you don't want to overwhelm others, but still want to remain fresh and attractive.
Their joint efforts led to a composition that combines elements of fougère and green families, giving H&M Garden a modern look with classic notes of freshness.
This creative tandem demonstrates how H&M invests in quality and innovation in its perfume line.
This fragrance emphasizes the versatility of the brand, strengthening its position in the fast-fashion world and showing that affordability does not mean compromise in quality.
For H&M, this is a step towards becoming a significant player in the perfume industry, attracting new fans with fresh and inspiring releases.
If you enjoyed H&M Garden, don't stop there! Try similar fragrances, such as Brocard Don't Worry or The Little Book Eater First Day of Spring.
These perfumes also offer fresh and light notes that can complement your collection and open up new facets in the world of green and unisex fragrances.
The fragrance has medium longevity and lasts on the skin for about 5-6 hours, gradually revealing its notes and leaving a pleasant impression
A subtle trail—just a hint of fragrance
The perfume has a fresh scent that is not too intense, so it does not overwhelm those around you with strong essences
A light and elegant fragrance with harmonious richness—the perfect balance between the depth of eau de parfum and the freshness of cologne
Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days
The heart of H&M Garden is a blended composition of green chord (green notes) and dew.
Green notes impart a juicy freshness to the fragrance, reminiscent of freshly cut grass or leaves after rain, creating a sense of naturalness and vitality.
Dew adds mineral purity and coolness, like morning moisture on petals, making the fragrance light and refreshing.
This combination perfectly captures the spirit of a garden, offering a simple yet elegant olfactory story that unfolds gradually on the skin.
Notes from the green and mineral groups harmoniously intertwine, providing a feeling of peace and natural beauty, as if you're walking on a dewy meadow at the beginning of the day.
| Gender | Unisex |
| Brand | H&M |
| Segment | Massmarket perfumery |
| Country | Sweden |
| Website | http://www.hm.com/ru/ |
| Year of production | 2018 |
| Status | Produced |
| Concentration | Eau de toilette |
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