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Home Fragrances Jo Malone The Bloomsbury Set Collection Blue Hyacinth
Bottle photo Jo Malone
Bottle photo Jo Malone
Bottle photo Jo Malone
Bottle photo Jo Malone
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Eau de Cologne

Jo Malone Blue Hyacinth

Gender image: Unisex
Gender:
Unisex
Segment image
Segment:
Lux perfumes
Fragrance information:

Blue Hyacinth Jo Malone, introduced to the world in 2017, sits firmly in the category of a unisex fragrance, drawing from the floral family. The fragrance belongs to the floral group. Created as part of the Bloomsbury Set collection. Available as eau de cologne.

It carries a moderate sillage, leaving a trail that lingers pleasantly in the air. Recommended dosage: 1-2 sprays on skin, 3-4 sprays on clothing. In terms of longevity, it sits at moderate — long enough to make a real impression. The birthplace of this fragrance — the United Kingdom, a place with a refined nose. Blue Hyacinth Jo Malone — the choice of those who appreciate depth and character in every detail.

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Key fragrance characteristics

Better suited for:
Men and women (unisex)
Middle fragrance longevity

The fragrance has medium longevity and lasts on the skin for about 5-6 hours, gradually revealing its notes and leaving a pleasant impression

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Sillage
Middle

It can be felt in close proximity, but does not attract the attention of those around you

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Style
Everyday

The perfume has a fresh scent that is not too intense, so it does not overwhelm those around you with strong essences

Everyday
Concentration
Eau de Cologne

A fresh and light fragrance with a concentration of fragrant substances up to 5% according to French standards, giving a feeling of purity and coolness

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Fragrance seasonality
Spring - Summer

Fragrances for spring and summer unfold with light citrus notes, floral and fruity accords, filling the composition with freshness, airiness, and a feeling of carefree lightness on warm days

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Perfume information

Description of the composition

The composition of Blue Hyacinth is shaped as an expressive line of development, where accents shift with precision and warmth. The signature of Jo Malone is evident in details that define the fragrance identity. Every decision feels deliberate, and the composition keeps a clear direction. Eau de Cologne emphasizes the right density and pace of development.

When the structure is mixed the notes arrive together with a inspiring floral mood: Geranium, Hyacinth and Vetiver. In this case 3 notes sound as one voice, creating the effect of a living bouquet that keeps the opening compact and balanced.

The deeper layers are felt as a gradual shift without abrupt breaks, which preserves the scent identity through drydown.

The olfactory framework is shaped by these accords: Floral and Wood forming a compact and readable structure. The stylistic positioning is unisex, which sharpens how the fragrance is perceived. For persistence Middle points to a sustained drydown presence.

At olfactory-group level the composition is built around Floral, Wood and Whiteflower.

In summary Blue Hyacinth reads as a cohesive composition — the opening sets direction, the middle layer carries the identity, while the drydown anchors the memory. These are the scent structures best understood on skin.

Gender Unisex
Brand Jo Malone
Segment Niche perfumery
Country United Kingdom
Website http://www.jomalone.co.uk
Year of production 2017
Status Limited edition
Concentration Eau de Cologne
License holder Estée Lauder Companies

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Composition pyramid

Note photo Geranium
Geranium
Note photo Hyacinth
Hyacinth
Note photo Vetiver
Vetiver

Mixed notes

Geranium Hyacinth Vetiver

Families

Family Floral Floral

Fragrance characteristics

based on 2 opinions
Chords
Relevance
Dosage
Perception
Appearance quality
Similar
Persistence
The persistence of a fragrance is determined by how long it can be felt. It is a characteristic associated with ingredients that evaporate slowly. Persistence depends on the physical properties of the perfume ingredients—mainly their volatility and environmental factors such as temperature and humidity.
Persistence
Medium (2 to 5 hours)
3
Sillage
Imagine a light cloud of fragrance that, like an aeroplane trail, remains in the air after your appearance. This is the sillage - a subtle or vivid imprint left by the most diffuse element of a perfume composition. The sillage can be almost invisible when it is felt only by you and those around you. Or it can be so expressive that its presence is noticed even long after you have left.
Sillage
Medium
3
Complexity and depth
The complexity of a fragrance is the number and variety of notes that create a unique composition. A complex fragrance contains many different notes that reveal themselves on the skin. The depth of a fragrance is the richness and intensity of the fragrance. Fragrances with a deep composition include heavy and powerful notes that stay on the skin longer and affect others over long distances.
Complexity and depth
Medium and varied
2
Gender
This scale depicts gender focus and demonstrates how the brand positions the fragrance - as masculine, feminine or universal.
Male
50%
Unisex
50%
Female
0%
What kind of event
Date
0%
Wedding
0%
Sport
0%
Sleep
0%
For party
0%
For every day
50%
Sex
0%
For Holiday
0%
Theatre
0%
Office
50%
For what time of year / season
Winter
Winter
0%
Spring
Spring
100%
Summer
Summer
0%
Autumn
Autumn
0%
For what style / mood
Casual
50%
Gala
0%
Classic
50%
Avant-garde
0%
Romantic
0%
Sporty
0%
For what age
under 18
0%
18-25 years old
50%
26-35 years old
50%
36-45 years
0%
46+ years old
0%
Any
0%
On the skin
The optimum amount of atomisation on the skin is the balance at which the fragrance reveals itself in its entirety and sounds its best.
Spot
0%
Enter the cloud
0%
1-2 atomisations
100%
2-3 atomisations
0%
3-4 atomisations
0%
4-5 sprays
0%
Where is the best place to apply the fragrance?
The best places to apply a fragrance are the areas where it will reveal itself most fully and create the most vivid impression.
On the chest
33%
On the wrist
33%
On the knees
0%
On the back of the neck
0%
Behind the ears
33%
On the elbow
0%
On the abdomen
0%
On the back of the hand
0%
On clothes
0%
Не могу оценить
0%
On clothing
The optimum amount of atomisation of the fragrance on clothes, at which it reveals the best quality of the fragrance.
Spot
0%
Enter the cloud
0%
1-2 atomisations
0%
2-3 atomisations
0%
3-4 atomisations
100%
4-5 sprays
0%
Associations
Perfume associations are the emotions and images that pop into the imagination when you perceive its unique notes and accents
Freshness
50%
Exoticism
0%
Luxury
0%
Euphoria
0%
Passion
0%
Joy
50%
Calm
0%
Excitement
0%
Sadness
0%
Despair
0%
Effect
Fragrances can attract attention and evoke positive emotions, others can leave neutral, and others can cause negative associations and repel people.
Effect
Attracts attention
4
Intensity
The intensity of a fragrance is like its ‘volume’, the degree of intensity and strength with which it is felt around you or on the surface.
Intensity
Moderate
2
Bottle
Bottle
High quality
4
Spray
Spray
Excellent quality
5
Packaging quality
Perfume bottle packaging quality is about protection and aesthetic appeal, including strength, reliability, design and materials. High quality ensures the safety and security of the product, a good first impression and attractiveness
Packaging quality
High quality
4
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Fragrance trend

Reviews
Average rating
4.5
2 ratings
2 comments
5
50%
4
50%
3
0%
2
0%
1
0%
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5/5
5
The fragrance is fresh, floral, and a little damp. It reminds me of early spring, when nature just begins to wake up, and you hear the fluttering chirping of birds. You can feel the snow melting, creating a special atmosphere. But, unfortunately, the longevity of the fragrance leaves much to be desired
4/5
4
How great that such a line has appeared! It's clearly aimed at the British and some Asian markets, and that, in my opinion, is not bad at all. The hyacinth here is simply stunning! It's easy to recognize and analyze, unlike many other fragrances. It's not quite a living flower, rather, its watercolor image, as if it lies at the bottom of a lake. Don't expect full naturalness, but observing this scent is truly interesting. By the way, it disappears in about 40 minutes, but that doesn't stop you from enjoying it
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